Crocs, Inc. Names David Thomson as General Manager of Asia, Africa and Middle East Businesses
February 23 2015 - 11:28AM
Crocs, Inc. (Nasdaq:CROX) today announced that footwear and apparel
veteran David Thomson has been named senior vice president, general
manager, of the company's Asia, Africa and Middle East region. In
this newly created role, Thomson will oversee all sales and
operations in the region and work closely with Crocs' leadership to
execute against the company's global strategic plan.
The company is also announcing a re-organization of its regional
business structure from four to three regions – Americas; EU; and
Asia, Africa and Middle East – with Japan now part of the
consolidated Asia region. This re-organization will help to better
align and create efficiencies across Crocs' global operations.
Thomson has more than 22 years of experience leading footwear,
apparel and consumer goods brands in international markets and in
start-up, high-growth and turnaround situations. Most recently,
Thomson served as executive vice president, Asia Pacific, for Tommy
Hilfiger. Thomson will be based in Singapore and plans to join the
company on or around May 1. He will report to Andrew Rees,
president of Crocs.
"David is a proven leader whose passion for building teams and
developing brands will support the growth of our Asia, Africa and
Middle East region," Rees said. "We look forward to welcoming David
to the Crocs team and leveraging his experience in emerging and
diverse markets to support the brand's continued global
evolution."
At Tommy Hilfiger, Thomson oversaw growth in emerging markets,
including Europe and Asia. Before joining Tommy Hilfiger, Thomson
spent 16 years with leading consumer goods companies including
Duracell, Gillette, Reckitt Benckiser and Nike. At Nike, Thomson
served as general director of Nike's Russia operation, where he led
sales, wholesale growth and retail for the brand.
"I see great potential for the continued growth of the Crocs
brand and business in Asia, Africa and the Middle East," said
Thomson. "Crocs has an extremely talented leadership team in place
and I'm eager to begin working with this team to help the Crocs
brand reach its full potential."
To learn more about Crocs or to find a Crocs store near you,
visit Crocs.com.
About Crocs, Inc.
Crocs, Inc. (Nasdaq:CROX) is a world leader in innovative casual
footwear for men, women and children. Crocs offers a broad
portfolio of all-season products, while remaining true to its core
molded footwear heritage. All Crocs™ shoes feature Croslite™
material, a proprietary, revolutionary technology that gives each
pair of shoes the soft, comfortable, lightweight, non-marking and
odor-resistant qualities that Crocs fans know and
love. Crocs celebrates the fun of being a little
different and encourages fans to "Find Your Fun" in every colorful
pair of shoes. Since its inception in 2002, Crocs has
sold more than 300 million pairs of shoes in more than 90 countries
around the world.
Visit www.crocs.com for additional information.
CONTACT: Media Contact:
Katy Michael/Crocs Inc.
(303) 848-7000
kmichael@crocs.com
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