Bay Area Social Equity Operator Launches the Purple Raina Balm Wand 1:1, an Inclusive Multipurpose Cannabis Topical
April 30 2024 - 9:00AM
Purple Raina Infused Self Care (“Purple Raina”), an
advocacy-centered self-care and grooming brand, is thrilled to
announce the launch of its first THC-infused product: the Purple
Raina Balm Wand 1:1, which is designed to be used from head to toe
to soothe sore muscles, hydrate dry, sensitive skin, and pamper the
senses with aromatherapy. Purple Raina Founder and CEO Raina
Jackson’s mindfulness practices and experience working for beauty
industry titans L’Oreal and Aveda laid her path to craft a
multipurpose product for people of all ages, races and genders.
“After working in the beauty industry, I decided to launch the
product I had been seeking for my sore lower back and dry sensitive
body skin — one that serves several needs in one, with a pleasant
scent,” Jackson said. “I aimed to create a gender-fluid
multitasking product for adults with a wellness lifestyle
orientation.”
The Purple Raina Balm Wand 1:1 features:
- A balancing 1:1 THC & CBD blend that helps
block pain sensors and relax tight muscles.
- Antioxidant and anti-inflammatory CBD helps
protect the skin and boost its production of collagen for
elasticity and overall skin health.
- A glow up from the toes up! This relaxing
moisturizing balm can be used on dry skin on the entire body,
especially on tired feet and knees. Use the Balm Wand as a hand
salve, lip balm, and hair or beard pomade.
- Direct, hygienic application via twist-tube
packaging
- Size variability for convenience: The Balm
Wand comes in a 2.2 oz recyclable applicator, and the Balm Wand
Mini comes in a 0.6 oz jumbo lip balm tube.
- Arnica, which can help soothe inflammation,
bruising, scarring and skin irritation
- An aromatic essential oil blend that pampers
the senses
- Fortification with nourishing jojoba oil,
argan oil, shea butter, aloe and mango butter
- Vegan ingredients
- Menthol and camphor-free for those adverse to
strong smells or with sensitive skin
The Balm Wand 1:1 is first arriving on store shelves at the Posh
Green Cannabis Boutique, San Francisco’s first Black woman-owned
dispensary and delivery service, and can also be found on Weedmaps.
Weedmaps is a premier online cannabis marketplace that offers a
year-long social equity program granting free advertisement, which
is just one of several social equity initiatives for which Purple
Raina has qualified to receive funds or support.
The Oakland Equity Collective (OEC) is incubating Purple Raina’s
parent company, Amethyst Aura LLC, with access to a shared
manufacturing facility. The OEC was jointly funded by the City of
Oakland Special Permits Division and Cannabis Equity Grant funding
from the California Governor’s Office of Business Development
(GO-Biz).
“This is a groundbreaking equitable business model that I hope
more local jurisdictions will adopt,” Jackson said. “I am receiving
18 months of free space to produce and store my products in
preparation for distribution to San Francisco Bay Area
dispensaries. I am extremely grateful for the opportunity to launch
Purple Raina Infused Self Care with so much support, as cannabis
social equity activism has always been at the forefront of the
brand.”
To learn more about Purple Raina Infused Self Care, visit
PurpleRaina420.com, connect with Founder Raina Jackson on
LinkedIn, and follow Purple Raina on Instagram.
In addition to infused products, Purple Raina has hemp-derived
CBD Balm Wands that can be shipped nationwide and are available for
direct purchase on PurpleRaina.com.
About Purple Raina Infused Self Care:Purple
Raina Infused Self Care is a brand of infused self-care and
grooming products that help soothe sore muscles, nourish the skin,
and pamper the senses with aromatherapy. These versatile products
are created to be used from head to toe and offer daily rituals
invoking the 7 Chakras inherent to yoga, meditation, massage, and
aromatherapy. Regardless of gender, ethnicity and age, adults
desire the healthiest, most vibrant skin, hair, and scalp
individually possible. Purple Raina Infused Self Care seeks to
appeal to our collective humanity by focusing on our common need
for daily grooming and self-care on a physical, mental, and
spiritual level. Going beyond traditional concepts of gender and
beauty, Purple Raina promotes “mindful self-care and grooming.”
About Raina Jackson:
Raina Jackson is a cannabis brand strategist and product
development expert with over 15 years of experience in the personal
care industry. Her background spans product development, sales and
marketing management, and consumer education. Jackson holds a B.A.
with honors from Stanford University, where she was a
first-generation college graduate, and an MBA in Marketing from the
NYU Stern School of Business. Following graduation, she held
positions at leading beauty and personal care companies like Shea
Moisture and L'Oréal in New York City. She also brings a unique
perspective from her training as a hairdresser at Vidal Sassoon
Academy in London and her experience teaching cosmetology at The
Aveda Institute in SOHO NYC.
Leveraging her lifelong passion for the color purple and
inspiration from the musical legend Prince, Jackson is dedicated to
building a brand that reflects inclusivity and personal
empowerment. As a self-described “Black urban hippie product
junkie” with roots in San Francisco's Haight-Ashbury neighborhood,
Jackson has practiced yoga for over 15 years. This focus on the
mind-body connection informs her dedication to mindful self-care
and guides her vision for a brand that promotes both mental and
physical balance.
Disclaimer: These statements have not been evaluated by the Food
and Drug Administration. These products are not intended to
diagnose, treat, cure, or prevent any disease.
MEDIA CONTACT:Raina JacksonPurple Raina Infused Self
CareRaina@PurpleRaina420.com(917) 776-9594