Baltimore-based
healthcare research, strategy and marketing firm announces new
hire to further strengthen client services and content creation
BALTIMORE, April 18,
2024 /PRNewswire/ -- Sage Growth
Partners (SGP), a Baltimore-based healthcare
research, strategy, and marketing firm, is pleased to announce the
hiring of Michelle McNickle as
an Account Group Director and Writer.
In this role she will be responsible for leading key client
accounts and helping to assist with the development of thought
leadership strategies and content development.
An experienced healthcare journalist, Michelle has been
recognized throughout her career for her exceptional ability to
blend data-driven insights with creative narratives to develop
strong and distinctive brands. She is also highly-experienced in
understanding market dynamics, consumer behavior and content
marketing. She is a graduate of Lasell University in Newton, MA, where she focused her studies on
communication, journalism, and media writing.
Prior to joining Sage, she was a senior content and marketing
manager for Bright.md and before that was a senior digital
marketing specialist for Deltek. She has also worked in various
communication and editor roles for the Network for Regional
Healthcare Improvement (NRHI), InformationWeek Healthcare, and
MedTech Media.
"It's always exciting to add talented people like Michelle to
our team," said Boh
Hatter, Sage Growth Partners Chief Marketing Officer
and one of the firm's managing partners. "Her experience as a
marketing leader and former healthcare journalist extend our
ability to deliver growth strategy and marketing to our
clients."
About Sage Growth Partners
Sage Growth
Partners is a healthcare advisory firm with deep expertise in
market research, strategy, and communications. Founded in 2005, the
company's extensive domain experience ensures that healthcare
organizations thrive amid the complexities of a rapidly changing
marketplace. Sage Growth Partners serves clients across the full
healthcare spectrum, including GE Healthcare, Medecision,
ProgenyHealth, Kyruus; Best Buy Health, New Jersey Brain and Spine,
the National Minority Health Association, and Philips Healthcare.
For more information, visit sage-growth.com.
For More Information
John
Gonda
616-309-4888
jgonda@sage-growth.com
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SOURCE Sage Growth Partners