New course builds brand capacity of workforce
& education organizations
ENCINITAS, Calif., April 17,
2024 /PRNewswire/ -- Full Capacity Marketing
(FCM), a national marketing agency specializing in the
workforce, education, and entrepreneurship sectors announces an
affiliate partnership with The Texas Association of Workforce
Boards (TAWB).
TAWB's partnership brings one of FCM's new programs at
discounted rates, called The Brand Amplifier for Workforce &
Education Professionals, to benefit its members and other workforce
and education organizations in Texas.
The TAWB represents the local workforce development boards in
Texas and the more than 700
business and community leaders from communities across Texas who serve on these boards to invest in
employment and training solutions for workers and businesses
alike.
"FCM's online ten-module comprehensive course is so timely for
our members who are funded by the Workforce Innovation and
Opportunity Act (WIOA) and need to understand the most effective
way to adhere to the recent Department of Labor Training and
Employment Guidance Letter (TEGL) 03-23 which has opened the
door to utilize funding for marketing and advertising - but with
clear boundaries," said TAWB Chair, Adrienne Cozart. "The course is also applicable
to many of our workforce and education partners across the state
with whom we work to solve complex workforce challenges to help
elevate our brands, outreach efforts and missions."
As part of the new affiliate partnership, TAWB will host a free
webinar for its members and is open to other Texas workforce and education agencies.
Facilitated by FCM executives, the webinar provides an overview of
FCM's framework which has earned more than 75 global awards for its
customers and one participant will win a free seat in the
course.
"Our brand name denotes our unique value proposition and
describes how we work with our customers which is that we want them
to be at full capacity long after our contract concludes,"
said FCM CEO, Celina Shands. "Our
new eFCM Learning Hub empowers organizations with another
cost-effective option to learn our secret sauce and continually
build highly visible and relevant brands."
FCM is a long-standing leader in workforce and education with a
proven track record for elevating brands in multiple markets and
teaching customers how to get the right messages to the right
customer segments through the right mediums and achieve key
performance indicators that consistently outperform industry
benchmarks.
"We are facilitators at heart and love to empower organizations
to align their customer touch points and use data to make informed
decisions," said FCM VP of Public Relations, Anika Jackson. Jackson hosts Your Brand
Amplified®, in the top .5% of all podcasts as ranked by ListenNotes
Global Rank. Jackson and Shands are contributors to Amazon #1 best
seller in the multiple categories, Business On Purpose Vol 2.
To learn more about the FCM/TAWB partnership, go to
https://fcmbrandamplifier.com/TAWB/
Sign up here for the free webinar hosted by TAWB.
MEDIA INQUIRIES
Anika
Jackson
376244@email4pr.com
310.567.0038
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SOURCE Full Capacity Marketing, Inc.