ORLANDO, Fla., Dec. 13, 2018 /PRNewswire/ -- accesso
Technology Group plc (AIM: ACSO), the premier technology
solutions provider to leisure, entertainment and cultural
markets, has announced a groundbreaking expansion of its
partnership with Merlin Entertainments to implement a powerful
combination of accesso ticketing, queuing and guest
experience solutions at The Bear Grylls Adventure in Birmingham, England.
With the use of accesso technology – including the
accesso Passport® ticketing suite,
the accesso LoQueueSM queuing suite
and The Experience Engine™ solution
– guests of The Bear Grylls Adventure will enjoy a truly
immersive experience through every step of their journey, from
ticketing to reservations, meal and gift shop purchases, and
more.
The attraction utilizes the power of accesso
PrismSM, accesso's most
technologically advanced wearable device available, aptly called
BearTag. Upon arrival and check-in, each guest will receive a
BearTag loaded with their custom itinerary, which will guide them
through their chosen adventures with live messages and reservation
notifications throughout the day. The technology also enables
guests to make secure, cashless payments for meals and merchandise,
receive marketing offers in real-time and claim free photos from
their unforgettable experience. BearTag serves as a one-stop
portable resource for guests, allowing them to enjoy their time
on-site to the fullest, hassle-free and worry-free.
"As one of the largest attractions operators in the world,
Merlin Entertainments has a long history of delivering new and
innovative experiences for its guests," said Paul Noland, accesso CEO. "We're thrilled
to expand this relationship by offering The Bear Grylls Adventure a
holistic technological ecosystem that drives operator revenue while
bringing the guest experience to a new level."
"The technology Accesso provides is truly the future of our
industry," said James Thomas,
General Manager at The Bear Grylls Adventure. "Through this
partnership, we're providing our guests with personalized and
unique access to their experiences, whether they're swimming with
sharks or freefalling in our indoor skydiving wind tunnel. With
just the swipe of a finger on the BearTag touch screen, our
visitors have a world of adventure at their fingertips."
The Bear Grylls Adventure, which opened this fall, is home to
some of the world's greatest challenges. Featuring Europe's tallest
high ropes course – which towers at a staggering five stories high
– the experience is designed to replicate some of the legendary
survivalist's most thrilling exploits, as seen on shows such as
"Born Survivor" and "Man vs. Wild." Visitors can scale rock walls
inspired by the slopes of Mount Everest, take a deep dive with
underwater wildlife and take on a variety of exciting experiences
that put their mental and physical skills to the test.
About accesso Technology Group, plc
At accesso, we believe technology has the power to
redefine the guest experience. Our patented and award-winning
solutions drive increased revenue for attractions operators while
improving the guest experience. Currently serving over 1,000
clients in 30 countries around the globe, accesso's
solutions help our clients streamline operations, generate
increased revenues, improve guest satisfaction and harness the
power of data to educate business and marketing decisions.
accesso invests heavily in research and development
because our industries demand it, our clients benefit from it and
it makes a positive impact on the guest experience.
Our commitment to improving the guest experience and helping our
clients increase revenue is the core of our business. Our
technology solutions allow venues to increase the volume and range
of on- and off-site spending and to drive increased
transaction-based revenue through cutting-edge ticketing,
point-of-sale, virtual queuing, distribution and experience
management software.
Many of our team members come from backgrounds working within
the attractions and cultural industry. In this way, we are
experienced operators who run a technology company serving
attractions operators, versus a technology company that happens to
serve the market. Our staff understands the day-to-day operations
of managing complex venues and the challenges this creates, and
together we strive to provide our clients and their guests with
technology that empowers them to do more and enjoy more. From our
agile development team to our dedicated client service specialists,
every team member knows that their passion, integrity, commitment,
teamwork and innovation are what drive our success.
accesso is a public company, listed on AIM: a market
operated by the London Stock Exchange. For more information, visit
www.accesso.com. Follow accesso on Twitter,
LinkedIn and Facebook.
About Merlin Entertainments, plc
Merlin Entertainments plc is a global leader in location based,
family entertainment. As Europe's
Number 1 and the world's second-largest visitor attraction
operator, Merlin now operates over 100 attractions, 15 hotels and 6
holiday villages in 24 countries and across 4 continents. The
company aims to deliver memorable experiences to its more than 60
million visitors worldwide, through its iconic global and local
brands, and the commitment and passion of its c.29,000 employees
(peak season).
Visit www.merlinentertainments.biz or
www.merlinbackstage.com to get an insight into Merlin and its
attractions.
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SOURCE accesso Technology Group plc