MIAMI LAKES, Fla., March 29, 2012 /PRNewswire/ -- Fuse Science Inc
(OTCQB: DROP), (www.fusescience.com), announced today that it has
entered into an agreement with Excel Sports Management to serve as
sports marketing consultant to Fuse Science. A highly distinguished
sports management agency representing some of the most elite
players in professional basketball, baseball and golf, Excel will
work with Fuse management on their business development strategies
as it continues to build its brand in sports; will manage the
recruitment and acquisition of top tier sports talent; and will
help devise their global sponsorship and activation marketing plan.
In November, Fuse signed an exclusive partnership deal with Excel
client and golf superstar Tiger Woods.
"This is an exciting development for our company as we target
superstar athletes that truly exemplify what it means to be Powered
By Fuse," said Rubin Hanan,
President and COO of Fuse Science. "Adding Excel Sports to our
Powered By Fuse™ Team and continuing to build out our relationship
with Tiger Woods and other top athletes gives our company a
competitive advantage to grow our business."
Excel Sports Management is a full-service sports management and
marketing agency representing numerous renowned professional
athletes, including Blake
Griffin, Tiger Woods, Derek
Jeter, Paul Pierce,
Ryan Howard and others. Excel, a
2012 Sports Business Awards nominee in Best in Talent
Representation and Management, was established in 2002, and has
offices in New York City and
Los Angeles.
"The partnership with Fuse Science is a unique opportunity for
Excel and Tiger Woods and we look forward to assisting them as they
expand into the sports space," said Mark
Steinberg, a Partner at Excel Sports. "Once we saw the
breakthrough technology and how it will revolutionize the way
consumers receive their medicines moving forward, we knew this was
a good fit. We believe in the science and the opportunity to
partner with pharmaceutical and over-the-counter medicine
companies."
About Fuse Science Inc.
Fuse Science Inc. (OTCQB: DROP), is an innovative consumer
products holding company based in Miami
Lakes, Florida. Fuse Science is the developer of new,
patent-pending technologies poised to redefine how consumers
receive energy, medicines, vitamins and minerals. The company
has successfully developed and maintains the rights to sublingual
and transdermal delivery systems for bioactive agents that can now,
for the first time, effectively encapsulate and charge many varying
molecules in order to produce complete product formulations which
can bypass the gastrointestinal tract and enter the blood stream
directly - all in a concentrated "DROP" form that is simply applied
under the tongue. The Fuse Science technology is designed to
accelerate conveyance of medicines or nutrients relative to
traditional pills and liquids and can enhance how consumers receive
these products. Information about Fuse Science is available
online at www.fusescience.com and
www.poweredbyfuse.com or by calling 305-503-FUSE (3873).
About Excel Sports Management
A full-service sports management and marketing agency, Excel Sports
Management represents some of the top athletes in professional
sports today. Setting the industry benchmark in providing its
clients with unparalleled personal attention and service, Excel
represents numerous NBA, MLB and PGA standouts and works to ensure
its athletes in reaching their maximum potential, professionally
and personally. In addition to expert contract negotiation
services, Excel develops each client's brand identity and maximizes
their earning potential through strategic marketing, public
relations and community outreach campaigns. Established in 2002,
Excel currently represents some of the finest players in
professional sports today, including Paul
Pierce, Blake Griffin,
Kevin Love, Jason Kidd, Lamar
Odom, Tyson Chandler and
Deron Williams; MLB players
Derek Jeter, Ryan Howard, Mark
Teixeira, Derrek Lee,
Jason Heyward, Freddie Freeman, Michael
Cuddyer and Tyler Clippard;
and professional golf's Tiger Woods, Matt
Kuchar and Gary Woodland.
Safe Harbor Statement: Certain statements and
information included in this release may constitute
"forward-looking statements" as defined in the Federal Private
Securities Litigation Reform Act of 1995. Such forward-looking
statements involve known and unknown risks, uncertainties and other
factors which may cause the actual results, performance or
achievements of the company to be materially different from any
future results, performance or achievements expressed or implied in
such statements. Additional discussion of factors that could cause
actual results to differ materially from management's projections,
estimates and expectations is contained in the Company's SEC
filings. The Company assumes no obligation to update any
forward-looking statements as a result of new information, future
events or developments, except as required by federal securities
laws.
SOURCE Fuse Science Inc.