The Largest Consumer Survey of Product
Innovation
Awards Charlotte's Web CBD
Gummies As Category Winner
DENVER, March 9, 2022 /PRNewswire/ - (TSX: CWEB) (OTCQX:
CWBHF) Charlotte's Web Holdings,
Inc. ("Charlotte's Web" or the
"Company"), the market leader in cannabidiol ("CBD") hemp extract
wellness products, announces that the Charlotte's Web line of CBD Gummies has been
named Product of the Year for 2022. Product of the Year is the
largest consumer-voted award for product innovation, determined by
40,000 American shoppers through a national survey conducted by
Kantar, a global leader in consumer research. The Charlotte's Web Gummies line of products has
been awarded the top honor as the most innovative product in the
CBD Gummy category.
"We're thrilled to have Charlotte's Web CBD Gummies recognized as
a 2022 Product of the Year Award winner for the CBD gummy
category," said Jacques Tortoroli,
Chief Executive Officer of Charlotte's Web. "In an extremely competitive
industry, we're grateful for the opportunity to leverage the iconic
Product of the Year red seal to help us stand out to consumers in a
competitive market. The Product of the Year Award is a globally
recognized program for product innovation that demonstrates that
when you put the consumer first, with a product that provides a
great flavor experience and efficacy that they recognize and reward
that quality."
In an ever-changing consumer landscape, the annual Product of
the Year Awards are a go-to resource for those looking to find the
best new products on the market, whether they're shopping online or
in-store. With a distinctive red seal that is globally recognized
as the vote of confidence from consumers themselves, shoppers can
easily cut through the clutter and trust that these products
demonstrate the utmost innovation in their respective categories,
whether in function, design, packaging or ingredients.
"Given the continued flux and uncertainty over the past two
years, we're prouder than ever to provide consumers with the vote
of 40,000 fellow shoppers as a guide they can trust when making
important purchase decisions for themselves and their
families," said Mike Nolan,
Global CEO of Product of the Year Management. "One of the
great strengths of Product of the Year is that we champion
manufacturers for putting forward products that reflect the latest
trends and offer consumers the solutions they're looking for."
For over 30 years globally and 14 years in the USA, Product of the Year has served as the
stage for brands to showcase exceptional quality and innovation. As
an annual benchmark that forecasts the trends in store for the year
ahead, this year's winners reflect the things that everyday
consumers value most.
Charlotte's Web Gummies are
made with full spectrum hemp extract from the Company's patented
hemp cultivars, clinically shown to provide meaningful improvements
across health domains including sleep quality, feelings of daily
stress and overall well-being. Vegan and non-GMO, Charlotte's Web extracts contain the naturally
occurring phytocannabinoids including CBD, plus
terpenes, flavonoids, and other beneficial hemp
compounds. Charlotte's Web Gummies
are developed with superior formulations further enhanced with
functional herbs and botanical supplements that work in synergy to
further support targeted wellness needs, including: DAILY WELLNESS,
SLEEP, CALM, RECOVERY, IMMUNITY, and THC-FREE.
The 40 winners of the 2022 Product of the Year Awards will be
celebrated in a segment on Daily Mail DailyMail.com. For more
details, visit the Product of the Year Instagram page, here.
As a resource for shoppers nationwide, the 2022 Product of the
Year winners are highlighted in a shoppable article created in
partnership with WomansDay.com, the online destination for the
Hearst-owned Woman's Day brand,
and Ensemble IQ, a premier business intelligence resource with
revered publications including Progressive Grocer, Store Brands,
Drug Store News and Convenience Store News.
For further information about the 2022 Product of the Year
winners, visit productoftheyearusa.com.
About Product of the Year:
Product of the Year is the
largest consumer-voted award for product innovation. Established
over 30 years ago, POY currently operates in over 40 countries
with the same purpose: Guide consumers to the best products in
their market and reward manufacturers for quality and
innovation. Product of the Year winners are determined by the
votes of 40,000 consumers in an independent, national
representative study conducted by research partner Kantar, a global
leader in consumer research. The award is a powerful
merchandising program for marketers proven to increase product
sales, distribution and awareness. Winning products announced
in February of each year are included in Product of the Year's
national marketing program and receive the right to use the Product
of the Year honor and logo in their own marketing and sales
communications for two years. For more information,
visit productoftheyearusa.com.
About Kantar:
Kantar is the world's leading
marketing data, insight and consultancy company. We know more about
how people live, feel, shop, vote, watch and post worldwide than
any other company. Working across the entire sales and marketing
lifecycle, we help brands uncover growth in an extraordinary world.
Kantar's services are employed by over half of the Fortune 500
companies in 100 countries.
About Charlotte's Web
Holdings, Inc.
Charlotte's
Web Holdings, Inc., a Certified B Corporation headquartered in
Denver, is the market leader in
innovative hemp extract wellness products under a family of brands
which includes Charlotte's Web™,
CBD Medic™, CBD Clinic™, and Harmony Hemp™. Charlotte's Web branded premium quality
products start with proprietary hemp genetics that are 100-percent
American farm grown and manufactured into hemp
extracts containing naturally occurring phytocannabinoids
including cannabidiol ("CBD"), CBC, CBG,
terpenes, flavonoids, and other beneficial hemp
compounds. The Company's CW Labs R&D division, advances hemp
science at two centers of excellence in Louisville, Colorado, and the Hauptmann
Woodward Research Institute at the University
at Buffalo, part of the State
University of New York (SUNY)
network. Charlotte's Web product
categories include full-spectrum hemp CBD oil tinctures (liquid
products), CBD gummies (sleep, stress, exercise recovery), CBD
capsules, CBD topical creams and lotions, as well as CBD pet
products for dogs. Through its vertically integrated business
model, Charlotte's Web maintains
stringent control over product quality and consistency.
Charlotte's Web products are
distributed to more than 14,000 retail, over 8,000 health care
practitioners, and online through the Company's website at
www.CharlottesWeb.com.
Subscribe to Charlotte's Web
investor news.
Forward-Looking Information
Certain information in this news release constitutes
forward-looking statements and forward-looking information
(collectively, "forward-looking information"). In some cases, but
not necessarily in all cases, forward looking information can be
identified by the use of forward-looking terminology such as
"plans", "targets", "expects" or "does not expect", "is expected",
"an opportunity exists", "is positioned", "estimates", "intends",
"assumes", "anticipates" or "does not anticipate" or "believes", or
variations of such words and phrases or state that certain
actions, events or results "may", "could", "would", "might", "will"
or "will be taken", "occur" or "be achieved". In addition, any
statements that refer to expectations, projections or other
characterizations of future events or circumstances contain
forward-looking information. Specifically, this news release
contains forward-looking information relating to the Company's
expansion activities and growth strategy; the Company's
expectations regarding future cash flow and its financial position;
the results of cost saving efforts; the impact and results of the
Company's reorganization; market share expectations; and impacts of
regulatory changes.
Statements containing forward-looking information are not
historical facts but instead represent management's current
expectations, estimates and projections regarding the future of
our business, future plans, strategies, projections, anticipated
events and trends, the economy and other future conditions.
Forward-looking information is necessarily based on a number of
opinions, assumptions and estimates that, while considered
reasonable by the Company as of the date of this news release, are
subject to known and unknown risks, uncertainties, assumptions and
other factors that may cause the actual results, level of activity,
performance or achievements to be materially different from those
expressed or implied by such forward-looking information. Important
factors that could cause actual results and financial condition to
differ materially from those indicated in the forward-looking
information include, among others, the factors discussed throughout
the "Risk Factors" section of the Company's most recently filed
annual information form available on www.SEDAR.com and in the
Company's most recently filed Form 10, as amended, and other
filings with the Securities and Exchange Commission available on
www.SEC.com. Except as required by applicable securities laws, the
Company undertakes no obligation to publicly update any
forward-looking information, whether written or oral, that may be
made from time to time, whether as a result of new information,
future developments or otherwise.
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SOURCE Charlotte's Web
Holdings, Inc.