K-Pop Twitter set abuzz with 102 Million Tweets about 2019 MAMA, ranking #1 on Twitter real-time trends across 46 countries
December 11 2019 - 3:00AM
JCN Newswire (English)
- 2019 MAMA ranked #1 on Twitter across 46 countries,
with the highest Tweet volumes coming from South Korea, the United
States of America (USA), Japan, Southeast Asia and Latin
America
- 3 million people tuned in to watch 2019 MAMA Red Carpet Live and
#TwitterBlueRoom 'Thank You stage'
- K-Pop fans around the world were treated to exclusive,
never-seen-before videos on Twitter from K-Pop artists/bands,
including popular Red Carpet 360 cameras
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SEOUL, KOREA, Dec 11, 2019 - (Media OutReach) - Twitter and
Mnet Asian Music Awards (MAMA), the biggest K-pop award show in the
world, joined hands again to engage K-Pop fans worldwide on Twitter
for the #2019MAMA event. From exclusive content from K-Pop
artists/bands leading up to the event, to Red Carpet livestreams
during the event, K-Pop fans globally generated 102 million Tweets,
using hashtags such as #2019MAMA, #MAMARedCarpet, and
#MnetAsianMusicAwards. Conversations about 2019 MAMA were measured
from October 24th when voting commenced to December 4th the day
after the event.
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2019 MAMA Worldwide Tweets
Heatmap |
On December 4th, 21 million Tweets were generated across the world
during the event. Furthermore, the 2019 MAMA hashtags such as
#2019MAMA and #MAMARedCarpet were top-trending on Twitter live
trends across 55 countries including Canada, France, Argentina,
Kuwait, and Egypt. In particular, 2019 MAMA related hashtags
emerged as the #1 Twitter real-time trend in 46 countries, while
the highest Tweet volume came from South Korea, USA, Japan,
Southeast Asia and Latin America.
The top ten countries with the most Tweets related to 2019 MAMA
were:
1. Korea
2. United States of America
3. Indonesia
4. Thailand
5. Japan
6. Philippines
7. Argentina
8. Mexico
9. Brazil
10. Malaysia
The hashtag #MAMAVOTE, which was used by fans worldwide to vote for
the 2019 MAMA World Wide Choice, was the most used hashtag for 2019
MAMA, generating 69 million Tweets since voting commenced on
October 24th.
The top ten hashtags used on Twitter during 2019 MAMA were:
1. #MAMAVOTE
2. #BTS
3. #EXO
4. #GOT7
5. #2019MAMA
6. #SEVENTEEN
7. #X1
8. #MONSTAX
9. #TWICE
10. #TXT
The 2019 MAMA Red Carpet and #TwitterBlueRoom 'Thank You stage'
were also live streamed on Twitter, drawing a combined audience of
3 million viewers. Additionally, K-Pop fans were treated to
multiple Twitter-exclusive content from their favourite bands and
artists, such as the popular Red Carpet 360 cameras and a
#TwitterBlueRoom 'Thank You stage' which featured backstage
interviews of artists after receiving their awards.
BTS' video Tweet from the Red Carpet 360 camera was the most
retweeted Tweet from 2019 MAMA, ranking #1 by fans around the
world. Posted on the official MAMA Twitter account (@MnetMAMA), the
Tweet received 140,000 Retweets and 300,000 likes, and a total of
2.2 million views.
Embeddable Tweet URL:
https://twitter.com/MnetMAMA/status/1202167772865654785
It was an all-star line-up at 2019 MAMA, including boy bands GOT7
(@GOT7Official), MONSTA X (@OfficialMonstaX), BTS (@BTS_twt), and
SEVENTEEN (@pledis_17); girl bands MAMAMOO (@RBW_MAMAMOO) and TWICE
(@JYPETWICE); singer Chungha (@CHUNGHA_MNHent), and international
superstar Dua Lipa (@DUALIPA).
Twitter delivered many opportunities for K-Pop fans across the
world to be part of the 2019 MAMA ceremony, to find out what's
happening in real-time, and to talk about it with other K-Pop fans.
If you want to relive the exciting experience, you can visit the
official MAMA Twitter account (@MnetMAMA).
About Twitter
Twitter, Inc. (NYSE:TWTR) is what's happening in the world and what
people are talking about right now. On Twitter, live comes to life
as conversations unfold, showing you all sides of the story. From
breaking news and entertainment to sports, politics and everyday
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mobile devices and via SMS. For more information, visit
about.twitter.com or follow @TwitterKorea. For information on how
to download the Twitter and Periscope apps, visit
twitter.com/download and periscope.tv.
Media Contact
Heejung Shin
Twitter Korea
Email: Heejungs@twitter.com
Twitter: @xinxi1
Source: Twitter Inc
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