Suzano’s Sustainable Eucalyptus Fluff Will Be Internationally Showcased at Index 20
October 12 2021 - 9:00PM
Business Wire
- Eucafluff has a lower environmental footprint than pine fluff
with improved softness, thickness and absorbency.
- It is the result of over a decade of R&D in collaboration
with the consumer goods industry for application in products
including diapers, feminine care products and pet pads.
- Index 20 will be the first global opportunity to see a solution
for 100% Eucafluff application in person.
Suzano, the world’s leading eucalyptus pulp producer and one of
Latin America’s largest companies, will be showcasing its new
innovative fluff pulp, Eucafluff, for the first time at Index 20 in
Geneva on 19th -20th October.
Suzano believes in the power of eucalyptus and innovation to
provide solutions to the environment’s great challenges. It is
within this context that it developed Eucafluff: the world’s first
100% eucalyptus fluff, a renewable raw material with a lower carbon
footprint than most equivalent pine fluff-based products which
simultaneously provides consumers with efficient and high-quality
products. It is these properties which mean Eucafluff has the
potential to transform the hygiene market.
Eucafluff has a global reputation as the highest quality and
most sustainable fluff available. Currently, 75% of Eucafluff’s
sales are overseas, in which 70% are sold in Asia, including in
major markets like China and Japan. Eucafluff has been adopted by
leading companies in the global market producing hygiene products
for millions of people.
Suzano has a rich history of innovation in the fluff market. In
the 1960s, Suzano developed the first hardwood fiber to the pulp
market, revolutionising the sector which had previously only used
softwood. Eucafluff is the result of nearly 15 years of R&D
combining Suzano’s expertise in both innovation and sustainability
(known as innovability), which it employs across all areas of the
business.
As well as being more sustainable, Eucafluff outperforms
competitors when it comes to rewetting, net retention and comfort
due to the unique morphology of Suzano’s eucalyptus hardwood, which
is smaller, thinner and highly compressible. Thanks to this,
absorbent panels made with 100% Eucafluff are more comfortable,
flexible and discreet providing great well-being to end consumers.
Furthermore, these thinner panels reduce consumption of packaging
material by 14%, generating significant savings for the industry as
well.
Eucafluff is made from eucalyptus trees planted on sustainably
managed farms across Brazil.
Visit Suzano’s Eucafluff team at booth #1531 or email
eucafluff@suzano.com.br.
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version on businesswire.com: https://www.businesswire.com/news/home/20211012005949/en/
Suzano André Magnabosco amagnabosco@suzano.com.br
Hawthorn Advisors Zinka MacHale suzano@hawthornadvisors.com
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