QVC Returns To Mercedes-Benz Fashion Week With Five New Designer Launches and Collections By Network Favorites
February 09 2010 - 10:00AM
PR Newswire (US)
Multimedia Retailer To Also Support The Council Of Fashion
Designers Of America With Its Fashion For Haiti Initiative,
Benefiting The Clinton Bush Haiti Fund WEST CHESTER, Pa., Feb. 9
/PRNewswire/ -- It's the beginning of a new decade and, once again,
QVC is as fashion forward as ever, returning to the Tents at Bryant
Park for LIVE FROM MERCEDES-BENZ FASHION WEEK to launch buy
now/wear now spring collections by some of the industry's most
celebrated designers and stylists. Returning to the multimedia
retailer are Isaac Mizrahi, Rachel Zoe, Marc Bouwer, Lori
Goldstein, Erin Fetherston, Chloe Dao, Pamela Dennis and Bradley
Bayou. Designers making their QVC debuts include Thuy, Mara
Hoffman, Erica Davies, Pamella Roland and Christian Francis Roth.
Celebrity makeup artist Mally Roncal will be responsible for the
models' makeup at the multimedia retailer's runway shows. (Logo:
http://www.newscom.com/cgi-bin/prnh/20070923/NESU001LOGO ) Joining
forces with IMG Fashion, a driving leader in the global fashion
business, QVC's runway broadcasts will mark the largest amount of
Mercedes-Benz Fashion Week programming produced by the multimedia
retailer to date. QVC's shows from Bryant Park are scheduled to air
Saturday, February 13, 10 PM-12 AM (ET) and Wednesday, February 17,
10 PM-12 AM (ET). Additionally, for the first time ever, QVC will
bring the energy of Bryant Park to Studio Park, its worldwide
headquarters in West Chester, Pa., with two live broadcasts,
scheduled to air Sunday, February 14, 11 PM-12 AM (ET) and Tuesday,
February 16, 10-11 PM (ET). There will also be a special
Mercedes-Benz Fashion Week edition of PM Style® on Monday, February
15, 7-9 PM (ET), featuring QVC Program Host Lisa Robertson. "QVC
has become a powerhouse for launching fashion collections from some
of the industry's leading designers and stylists. We're thrilled to
welcome back and introduce such an impressive roster of talent and
are extremely confident that our customers will love the beautiful,
accessible array of fashions and accessories they will be launching
with us at Mercedes-Benz Fashion Week," said Claire Watts, QVC's
president of U.S. Commerce. QVC is also joining leaders in the
fashion industry to support the Council of Fashion Designers of
America with its "Fashion for Haiti" initiative. QVC will sell
"Fashion for Haiti" T-shirts on-air, on QVC.com and at its shows at
Bryant Park that will benefit the Clinton Bush Haiti Fund, which is
supporting immediate, high-impact relief and long-term recovery
efforts for the victims of the earthquakes. Saturday, February 13,
10 PM-12 AM (ET), Bryant Park: -- ISAACMIZRAHILIVE!(TM) by Isaac
Mizrahi -- Rachel Zoe -- M by Marc Bouwer -- Thuy by Thuy D. --
Gypsy by Mara Hoffman Sunday, February 14, 11 PM-12 AM (ET), QVC
Studio Park: -- Bradley by Bradley Bayou -- Simply. by Chloe Dao --
Davies by Erica Davies Monday, February 15, 7-9 PM (ET), QVC Studio
Park -- Special Mercedes-Benz Fashion Week edition of PM Style®,
featuring QVC Program Host Lisa Robertson Tuesday, February 16,
10-11 PM (ET), QVC Studio Park: -- Pamela Dennis -- M by Marc
Bouwer -- Twist by Christian Francis Roth Wednesday, February 17,
10 PM-12 AM (ET), Bryant Park: -- Logo by Lori Goldstein -- Edition
by Erin Fetherston -- Bradley by Bradley Bayou -- Sterling for
Pamella Roland For additional information on LIVE FROM
MERCEDES-BENZ FASHION WEEK, please visit QVC.com. ABOUT QVC QVC,
Inc., a wholly owned subsidiary of Liberty Media Corporation
attributed to the Liberty Interactive Group (NASDAQ:LINTA), is one
of the largest multimedia retailers in the world. QVC is committed
to providing its customers with thousands of the most innovative
and contemporary beauty, fashion, jewelry and home products. Its
programming is distributed to more than 180 million homes
worldwide. The company's Web site, QVC.com, is ranked among the top
general merchant Internet sites. With subsidiaries in the United
Kingdom, Germany and Japan, and launching in Italy in 2010, West
Chester, Pa.-based QVC has shipped more than a billion packages in
its 23-year history. QVC, Q, and the Q Ribbon Logo are registered
service marks of ER Marks, Inc.
http://www.newscom.com/cgi-bin/prnh/20070923/NESU001LOGO
http://photoarchive.ap.org/ DATASOURCE: QVC, Inc. CONTACT: Jamie
Falkowski, +1-484-701-2058, or Jaime Hollerbach, +1-484-701-2122,
Jaime.Hollerbach @QVC.com, both of QVC Web Site:
http://www.qvc.com/
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