DENVER, Oct. 11, 2017 /PRNewswire/ -- Welltok, the
leading consumer health enterprise Software as a Service (SaaS)
company, announced the strategic acquisition of Tea Leaves Health
from Ziff Davis, LLC a subsidiary of j2 Global, Inc. (NASDAQ:
JCOM). Georgia-based Tea Leaves
Health is a leading provider of a SaaS-based analytics and
marketing technology platform used by hospital systems to target
consumers and physicians with coordinated engagement campaigns.
Welltok's award-winning health optimization platform organizes
and integrates the ever-growing health and wellbeing ecosystem, and
delivers personalized guidance and support to consumers on behalf
of the nation's most innovative health plans and employers. With an
impressive customer base that includes about 30 percent of the
nation's top health systems and more than 400 hospitals, Tea Leaves
Health will propel Welltok's growth within the hospital market,
while enriching its data assets and product portfolio to better
serve all types of population health managers.
"Similar to how health plans and employers are expanding beyond
their traditional view of members and employees, respectively,
innovative hospital systems are also extending their focus beyond
patients' episodes of care and recognizing the need to develop and
sustain ongoing relationships," said Jeff
Margolis, Welltok's chairman and CEO. "Welltok and Tea
Leaves Health share a similar DNA with a holistic, consumer-first
approach to creating enterprise SaaS solutions that transform how
healthcare enterprises partner with consumers to optimize their
health."
"Welltok and Tea Leaves Health both have incredibly
sophisticated technology platforms that can leverage vast amounts
of consumer and medical data to design personalized, relevant
experiences that drive actions and health results," said
Miki Kapoor, CEO of Tea Leaves
Health. "We are excited to join Welltok and look forward to
accelerating our product innovation to drive growth and develop
even more compelling solutions, enabling our hospital and health
system customers to achieve their growth and financial
objectives."
Founded in 2011, Tea Leaves Health has nearly tripled its
customer base in the last 24 months by providing innovative
data-driven technology solutions for hospital systems to
strategically establish relationships with patients and physicians.
The company's core products, Patientology™ for customer
relationship management (CRM) and Physicianology™ for physician
relationship management (PRM), provide clients the advanced
business intelligence and technology to leverage proprietary data
analytics and get a complete understanding of population
demographics. Together, these tools deliver personalized content
and messaging to drive growth and quality through targeted consumer
and physician campaigns.
As part of Welltok, Tea Leaves Health will have access to
additional capital and technology resources to accelerate product
development and meet clients' growing needs. Additionally, the
acquisition will enable several strategic opportunities,
including:
- Expansion of Welltok's offerings into the hospital market as an
extension of the Tea Leaves Health solutions, providing a platform
that can support a 24x7, longitudinal relationship with consumers
across multiple modalities
- Integration of Welltok's proprietary consumer database of 275
million consumers and 800 variables with Tea Leaves Health's
extensive consumer and medical data, including enhanced electronic
medical record (EMR) encounter data and social media tracking, to
provide an unparalleled 360-degree view of consumers
- Ability to better support physicians in engaging consumers pre-
and post-episode through referrals to the CaféWell platform for
on-demand support (e.g., health education, live coaching and
condition management programs)
- "As hospital systems seek to add value beyond the provision of
acute care services, the acquisition of Tea Leaves Health allows us
to offer them a comprehensive outreach and engagement solution that
can support all aspects of consumer health including general health
and well-being, condition management, gaps in care, prevention and
pre- and post-episode support," added Margolis.
About Welltok, Inc.
Welltok, the leading consumer health enterprise Software as a
Service company, empowers consumers to achieve and sustain their
optimal health. Its award-winning CaféWell Health Optimization
Platform connects consumers with available and relevant benefits,
resources and rewards by designing personalized action plans.
Additionally, the company's technology-enabled services leverage
both advanced analytics to derive meaningful consumer insights and
multi-channel communications to reach consumers through the right
channel with the right message. Welltok drives greater consumer
engagement and healthcare value for customers across the healthcare
continuum including payers, employers, government programs
(Medicare and Medicaid) and health systems.
About Tea Leaves Health
Tea Leaves Health transforms the way healthcare executives manage
their business through a platform that provides the total
information awareness and business intelligence needed to achieve
strategic growth, effective physician engagement strategies and
increased revenue. Tea Leaves Health combines a deep understanding
of healthcare business development with the technical savvy to
deliver strategic success for healthcare organizations of any size.
The proprietary Patientology™, Physicianology™ and Decisionology™
software tools easily transform internal and external data into
immediately actionable information for multiple leadership levels.
While working with clients to develop measurable and successful
growth initiatives, Tea Leaves Health strives to provide the best
software, strategic consultation and support in the industry. For
more information, visit www.TeaLeavesHealth.com
About Ziff Davis, LLC
Ziff Davis, a subsidiary of j2
Global, Inc., is a leading global digital-media company operating
in the technology, gaming, entertainment and lifestyle verticals.
Its brands – IGN, PCMag, Everyday Health, What to Expect, AskMen,
Speedtest, Offers, ExtremeTech, Geek, Toolbox, TechBargains, emedia
and Salesify – produce and distribute premium content across
multiple platforms and devices. It delivers advertising,
performance marketing and licensing solutions to thousands of
clients worldwide.
Media Contact:
Welltok
Erica Sniad Morgenstern
pr@welltok.com
415-697-3496
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SOURCE Welltok