Magic Lantern Group Participates in the World's Leading TV and Entertainment Marketplace -- MIPCOM NEW YORK, Oct 7 /PRNewswire-FirstCall/ -- Magic Lantern Group, Inc. (AMEX: GML), (http://www.magiclanterngroup.com/), a leading international distributor of educational content and third-generation, digital content and e-delivery solutions, announced today that the Company is participating at MIPCOM, an annual event that showcases the world's leading audiovisual content before the eyes of the industry's key decision-makers. MIPCOM is being held on October 4- 8, 2004 in Cannes, France. Magic Lantern Group President and CEO Bob Goddard stated, "We are very excited to have our strategic partner and former longtime Disney executive, Bill Scollon, represent our firm along with Dom Vetro, SVP of Acquisitions and International Sales for Magic Lantern Group, at MIPCOM 2004. During MIPCOM, we will evaluate product acquisitions that can strengthen our offerings in education and diversify us in digital streaming the edu-tainment field, such as travel and leisure, how-to, and special interest broadcast and video programming. We expect this year's event to be a success and will result in forming new alliances for the buying and selling of our products on an international basis." MIPCOM attracts industry leaders to Cannes in October to buy and sell programming, negotiate co-productions and develop their cross-border business. More than 90 countries will be represented, with over 10,000 participants; 2,800 buyers; 1,200 exhibiting companies; and hundreds of journalists, investors and licensors/licensees. Participating companies include Twentieth Century Fox Television Distribution; National Film Board of Canada; Warner Bros. International Distribution Inc.; Paramount International Television; British Broadcasting Corporation, Buena Vista Television, Media - A Programme of the European Union and Beta Film GMBH. For more information, visit http://www.mipcom.com/. About Magic Lantern Group, Inc. Magic Lantern Group, Inc. is a leading, global distributor of learning videos serving more than 10,000 schools, libraries and social agencies in North American and international markets. With 40,000 programs from 300 world- renowned producers including Disney Educational Media, Schlessinger, Annenberg/CPB and Cerebellum Corporation, monterey media and CTV Television, the Company's educational products include: Magic Lantern InSite(TM), a digital streaming video product for schools, libraries and universities and TutorBuddy(TM), an at-home e-learning product for students and teachers. Leveraging its position as one of the most highly respected brands in video educational delivery, the Company is pursuing multiple sales verticals to maximize total revenues. Magic Lantern Group operates several, complementary subsidiaries: Magic Lantern Communications, a global distributor of video content to schools, universities and libraries; Magic Vision Digital Media, Inc., an emerging provider of on-demand sports entertainment, health and business digitized content; Sonoptic Technologies, a leading provider of online, next-generation digital technology solutions; and Parasol Video, an online digital video library enterprise for worldwide educational markets. Contact Information: For Investor Relations, contact Gary Geraci, National Financial Network, 781-444-6100 ext. 629, email: and visit: http://www.nfnonline.com/gml/. At the Company, contact Lorraine Villa, Executive Assistant to the CEO, , 800-263-1717 ext.2450. This Press Release contains certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The company has tried, whenever possible, to identify these forward-looking statements using words such as "anticipates," "believes," "estimates," "expects," "plans," "intends," "potential" and similar expressions. These statements reflect the company's current beliefs and are based upon currently available information. Accordingly, such forward-looking statements involve known and unknown risks, uncertainties and other factors, which could cause the company's actual results, performance or achievements to differ materially from those expressed in or implied by such statements. The company undertakes no obligation to update or advise in the event of any change, addition or alteration to the information catered in this press release including such forward-looking statements. DATASOURCE: Magic Lantern Group, Inc. CONTACT: For Investor Relations, Gary Geraci of National Financial Network, +1-781-444-6100 ext. 629, ; or Lorraine Villa, Executive Assistant to the CEO of Magic Latern Group, , 800-263-1717 ext.2450 Web site: http://www.magiclantern.ca/ http://www.mipcom.com/

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