AIRPORT CITY, Israel,
April 23, 2018 /PRNewswire/
-- My Size, Inc. (the "Company" or "My Size") (NASDAQ: MYSZ)
(TASE: MYSZ), the developer and creator of smartphone measurement
applications, today announced it plans to launch its MySizeID app
in the growing e-commerce platform market.
E-commerce platform providers offer established and new
retailers a quick, turnkey method of creating and managing their
online stores – including access to third party applications
that retailers can easily incorporate into their websites to
optimize their businesses.
My Size is developing a version of its MySizeID measurement
technology that can be seamlessly integrated into a retailer's
online store, directly through the e-commerce platform that the
website was built on. Once added to the e-commerce platform's app
store, any online retailer building its store through that specific
platform can add MySizeID to its online store through an easy "plug
and play" widget installation. According to Engadget, the top three
e-commerce platform providers alone host more than 1.1 million
websites, a portion of which are retailers that seek a more
accurate and efficient sizing solution to increase sales and
minimize returns.
"When buying clothes online, especially from new brands, it can
be difficult for shoppers to know which size is the right fit for
them. MySizeID changes this by offering an accurate and
user-friendly solution to online retailers to ensure their
consumers get the right fit, every time," said Ronen Luzon, CEO,
My Size, Inc. "By making MySizeID
available to e-commerce platforms, we are addressing the needs of a
large market of smaller and emerging apparel retailers that can
easily integrate our sizing technology into their online stores.
The e-commerce platform market presents a significant opportunity
for the Company that we intend to monetize by charging each
storefront that uses our apparel sizing app a monthly fee."
The MySizeID app is a turnkey solution that helps any merchant's
customers choose the appropriate apparel size for that specific
brand, based on the shopper's specific measurements. MySize's
innovative technology enables consumers to measure themselves using
their smartphone and then be matched with a brand-specific apparel
item in their size. Once launched on e-commerce platforms,
store owners will be able to add the MySizeID app to their
storefronts through a simple widget and provide their shoppers with
a more personalized shopping experience.
The Company believes that MySizeID will increase the sales of
apparel retailers by reducing their customers' uncertainties
regarding size and fit. Furthermore, the Company believes that
MySizeID will enhance the customer experience, leading to greater
brand loyalty.
Please click here for a demonstration of how the MySizeID
apparel retail app works.
About My Size, Inc.
My Size, Inc. (TASE: MYSZ) (NASDAQ: MYSZ) has developed a unique
measurement technology based on sophisticated algorithms and
cutting-edge technology with broad applications including the
apparel, e-commerce, DIY, shipping and parcel delivery
industries. This proprietary technology is driven by several
algorithms which are able to calculate and record measurements in a
variety of novel ways. To learn more about My Size, please visit
our website. www.mysizeid.com. Follow us on Facebook, LinkedIn and
Twitter.
Cautionary Statement Regarding Forward-Looking
Statements
This press release contains certain forward-looking statements
within the meaning of the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. These statements are
identified by the use of the words "could," "believe,"
"anticipate," "intend," "estimate," "expect," "may," "continue,"
"predict," "potential," "project" and similar expressions that are
intended to identify forward-looking statements. All
forward-looking statements speak only as of the date of this press
release. You should not place undue reliance on these
forward-looking statements. Although we believe that our plans,
objectives, expectations and intentions reflected in or suggested
by the forward-looking statements are reasonable, we can give no
assurance that these plans, objectives, expectations or intentions
will be achieved. Forward-looking statements involve significant
risks and uncertainties (some of which are beyond our control) and
assumptions that could cause actual results to differ materially
from historical experience and present expectations or projections.
Actual results to differ materially from those in the
forward-looking statements and the trading price for our common
stock may fluctuate significantly. Forward-looking statements also
are affected by the risk factors described in the Company's filings
with the U.S. Securities and Exchange Commission. Except as
required by law, we undertake no obligation to update or revise
publicly any forward-looking statements, whether as a result of new
information, future events or otherwise, after the date on which
the statements are made or to reflect the occurrence of
unanticipated events.
U.S. Press Contact:
Matthew
Bretzius
FischTank Marketing & PR
matt@fischtankpr.com
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SOURCE My Size Inc.