RONKONKOMA, N.Y., Aug. 12, 2020 /PRNewswire-PRWeb/ -- Once the
consumer finds the vehicle, ShopSmartAutos.com's integration with
Cox brand Dealertrack's Finance Driver allows the consumer to
submit an online credit application from the vehicle listing, which
helps set realistic expectations for both consumer and dealer.
"The timing for this relationship is perfect, as we believe more
and more consumers will rely on ShopSmartAutos.com to find their
new or pre-owned car, truck or van," said ShopSmartAutos.com
founder, Richie Bello. "Having
access to Cox Automotive's solutions, gives dealers looking for
lead generation from ShopSmartAutos.com direct links to improve
dealer efficiency and customer satisfaction. Consumers currently
spend 85% of their car shopping experience online.
ShopSmartAutos.com looks to provide all the tools necessary to help
consumers make the decision to buy and help dealers close the
sale."
ShopSmartAutos.com has developed its search engine to
accommodate more than 6 million vehicles, allowing consumers to
find their car locally, as well as nationally. The organization has
connected with national delivery systems to make the shopping
experience as easy as getting an airline ticket online.
"The only difference is instead of the consumer driving to the
airport to get on that plane, the car buyer can either go to the
dealership, or stay home and receive their new or pre-owned car,
truck or van right in their driveway," added Bello.
"Lead generation is a long-established method to justify
marketing budgets, but COVID-19 stay-at-home orders pushed the
industry to service dealers needs even better. By purchasing leads
of interested, qualified buyers, dealers can maintain a ramp up
that makes sense within the latest guidelines and strategies for
interacting with consumers."
This program will be released to dealerships in August 2020.
For more information, visit SmartShopAutos.com.
About ShopSmartAutos.com
ShopSmartAutos.com is an automotive search engine that provides
consumers access to over 6 million vehicles in one location.
ShopSmartAutos.com helps consumers find the vehicle they are
looking for and drives them to the dealer to deliver the
vehicle.
About Kelley Blue Book
(http://www.kbb.com)
Founded in 1926, Kelley Blue Book,
The Trusted Resource®, is the vehicle valuation and information
source trusted and relied upon by both consumers and the automotive
industry. Each week the company provides market-reflective values
on its top-rated website KBB.com, including its famous Blue Book®
Trade-In Values and Kelley Blue Book® Price Advisor tool, which
provides a range for what consumers can reasonably expect to pay
for a vehicle in their area. Car owners looking to sell immediately
can also get a redeemable, transaction-ready offer with Kelley Blue
BookSM Instant Cash Offer. The company also provides vehicle
pricing and values through various products and services available
to car dealers, auto manufacturers, finance and insurance
companies, and governmental agencies. Kelley Blue Book is a Cox Automotive brand.
About Dealertrack
Dealertrack provides industry-leading software solutions that give
dealerships, lenders, and partners the confidence to thrive in an
ever-changing automotive market. The company's integrated suite of
powerful easy-to-use products and services helps dealerships and
their lending partners grow by increasing efficiency and improving
decision-making. Dealertrack is part of the Cox Automotive family,
a company that is transforming the way the world buys, sells, owns
and uses cars. Dealertrack—along with its unmatched network of
dealership and lending partners—is improving the car buying
experience by embracing the technologies that will shape the future
of automotive retail. For more information about Dealertrack,
visit http://www.dealertrack.com.
About Cox Automotive
Cox Automotive Inc. makes buying, selling, owning and using cars
easier for everyone. The global company's 34,000-plus team members
and family of brands, including Autotrader®, Clutch Technologies,
Dealer.com®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear
Capital®, VinSolutions®, vAuto® and Xtime®, are passionate about
helping millions of car shoppers, 40,000 auto dealer clients across
five continents and many others throughout the automotive industry
thrive for generations to come. Cox Automotive is a subsidiary of
Cox Enterprises Inc., a privately-owned, Atlanta-based company with revenues of
$21 billion.
http://www.coxautoinc.com
ShopSmartAutos.com media contact
Jeanne Fontana /CMO
631-521-4679
Jeanne@shopsmartautos.com
SOURCE ShopSmartAutos.com