VENICE, Calif., Feb. 26, 2020 /PRNewswire/ -- teaRIOT, a
fast-growing positive-energy brand from Venice CA, announced today it is launching the
market's first 100% plant-powered energy drink made from simple,
plant-based ingredients consumers are demanding, yet current
category brand leaders aren't trusted to deliver.
"We will disrupt the $12B
traditional energy drink market," said Founder and Chief Rioteer,
Laura Jakobsen. "Consumers are
underserved. We are creating a different choice to be energized
from the power of plants with simpler, cleaner ingredients, instead
of a potentially harmful cocktail of synthetic stimulants and high
sugar levels the current industry is offering".
teaRIOT is a refreshing and delicious blend of brewed tea, real
fruit and sparkling water providing the same energy levels of
traditional energy drink brands with better ingredients and better
taste.
The certified organic, plant-powered energy comes from a
combination of caffeine (160mg) and L-Theanine (100mg) naturally
occurring in tea, 100% your daily value of B12 and adaptogens which
all together enhance focus and prolong energy levels to fuel
personal performance without jitters, spikes or crashes.
teaRIOT is launching its 100% plant-powered energy drinks
nationwide in Whole Foods Markets this April and will start taking
online pre-orders at teaRIOT.com on March
1st. The line comes in four flavors —Berry, Cherry
Watermelon, Citrus and Mango. The 16oz can line up has a suggested
retail price of $2.99. Each flavor
has 35 calories or less and ranges from 4g-7g of naturally
occurring sugar from fruit. No added sugar, no stevia and no
monkfruit. No synthetic stimulants.
teaRIOT states it is positioning the brand as a better everyday
energy. It is also broadening the consumer base from a
traditionally male dominated category by appealing to both men and
women who may currently consume energy drinks or may be departing
soda and coffee while seeking healthier energy options.
"While the industry amps up caffeine levels and continues to
incrementally innovate on the ingredient parameters set by the
industry decades ago," Laura
Jakobsen said. "We are creating a new game offering energy
from real ingredients which respond to the current consumer demand
for better, plant-based ingredients and healthier options while
still delivering on great taste."
About teaRIOT
teaRIOT is a brand born in Venice Beach California offering
organic-certified, 100% plant-powered energy drinks from nature's
simplest ingredients with no synthetic stimulants and no added
sugar. Each 16oz can combine fresh brewed tea, real fruit and
sparkling water. teaRIOT enhances focus and prolongs energy levels
through a combination of naturally occurring caffeine (160mg),
L-Theanine (100mg) from tea as well as B12 and adaptogens. teaRIOT
is an ideal afternoon pick me up, meal accompaniment,
pre-post-workout beverage or daily energy source. teaRIOT's 100%
plant-powered energy can be found in Whole Foods and online. Follow
us on Instagram @teaRIOT or contact Laura@teaRIOT.com
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SOURCE teaRIOT