NEW YORK, March 15, 2019 /PRNewswire/ -- Exposure and
engagement are the keys to effective internet marketing. As an
internet marketing company, fishbat is eager to share with you
some hints on how to use user-generated content to promote your
brand this St. Patrick's Day.
When marketing, the natural tendency is to keep the images
and content showcasing your brand since carefully produced images
and content are often the most important aspects of your social
media marketing. However, don't be afraid of using user-generated
content to produce more buzz and customer engagement.
How to Best User-Generated Content
User-generated content has the ability to engage current and
potential customers and increase your brands exposure during the
holidays by showing different ways users are benefiting from your
products and services. The following showcase some tips and tricks
for taking advantage of this type of content during St. Patrick's
Day.
Choose Your Platform
Some of the main social
media platforms such as Facebook, Instagram, and Twitter can be
used. Perhaps you will want to concentrate on just one platform, a
combination of two, or even utilize them all.
- Facebook best practices generally feature a photo or
video, along with a short description. You can ask followers to
comment, like, or share you posts on the platform, as well as on
other platforms.
- Instagram mainly features eye-catching graphics and
short animations or GIFs.
- Twitter can feature images, however, a short 140
character text block is best used here.
- Snapchat focuses on quick cycling images and messages
which disappear after 24-hours.
How Can You Encourage Contribution?
Recognition, by public social media, is often enough of a reward
for social media users. However, here are some other ways to
encourage users to contribute to your bank of user-generated
content:
- Create a contest, with clear, but simple rules that will
encourage followers to partake.
- Encourage users to share photos and images enjoying your
product/service. You can even create a specific hashtag to add
another level of involvement.
- Showcase the reward, discount, or products/services that your
followers can win by participating in your contents and future
contests.
- Feature the winner or winners on your website and on your
social media channels. What is the Most Important
Element of the User-Generated Post?
Having your brand name and products/services featured on many
users' feeds will spike interest in potential customers. By
incorporating more user-generated content, you will be seen by the
public as a fun, genuine, and generous company. In order to gain
even more digital marketing expertise, consider partnering with a
digital marketing agency.
About fishbat
fishbat digital marketing company is a full-service digital
marketing firm that takes a holistic business approach to their
clients' digital marketing programs. The fishbat
team understands the importance of business principles just as
well as the nuances of the latest digital
technologies. fishbat offers every digital marketing
service available from digital marketing research and planning to
brand development to website and asset creation through social
media management and search engine optimization programs - all
custom calibrated for both B2B and B2C businesses.
Press Contact: Scott Darrohn, fishbat Media,
855-347-4228, press@fishbat.com
View original content to download
multimedia:http://www.prnewswire.com/news-releases/internet-marketing-company-fishbat-shares-tips-on-incorporating-user-generated-content-into-your-marketing-strategy-this-st-patricks-day-300805526.html
SOURCE fishbat