Trig Social Media AB (publ) Enters The World of eSports
December 12 2014 - 2:44AM
Business Wire
Regulatory News:
Trig Social Media AB (FWB:TRIG)
Trig Social Media AB (publ) is making a serious financial
commitment to the rapidly emerging eSports market by creating its
own eSports organization. It will not only host a series of major
events around the world, but also set up a number professional
teams in the major gaming disciplines, arranging international
tournaments and adding structure to the fragmented eSports world.
As part of this effort, Trig has made a number of recruitments
within eSports.
The mid-term plan also encompasses the establishment of thirteen
specialized eSports arenas around the world capable of hosting a
minimum of 14 000 people each. Trig’s ultimate goal is to establish
a new world headquarters for eSports outside the East-Asia region,
and thus, stake a major claim in the eSports realm.
Today eSports has more regular players than traditional sports.
The number of online gamers has grown significantly and shows
continuous growth as computer and broadband penetration increases
in all corners of the world. The major tournaments attract
audiences that easily fill up arenas with more than 50 000
spectators. The world final in LoL (League of Legends), for
example, had more viewers worldwide than major sporting events. LoL
alone has more than 67 million monthly users. Prize money in major
tournaments can run to seven figures.
-“We see an enormous potential in eSports, an industry that
continues to grow exponentially year by year. Our investment in the
world of eSports is a long term commitment that will enhance and
leverage user engagement among all our Trig users”, says Phillip
Cook CEO Trig Social Media AB (publ).
Trig Social Media AB (publ) is a global social media platform
provider that has designed a social-media communication platform
with a range of social user-engagement products available at
trig.com, trigmoney.com and Momentik by Trig. Trig is a listed
public company with its listing on the Frankfurt Stock Exchange
since the 18thSeptember 2014 with a market cap exceeding € 1
Billion. Trig eSports represents a further development of Trig’s
user engagement strategy whereby it seeks to align its various
products with its global user base.
This information was brought to you by Cision
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Company Contact:Trig Social Media AB (Publ),Office: 46 (0) 40
606 02 84Fax: 46 (0) 40-692 9252Corporate website: Trig.com
(http://tsm.trig.com/)orPress Contact:Sabinije von GaffkeHead of
Communications and PRsabinije@trig.comorInvestor Relations
ContactGFEI AktiengesellschaftPhone: +49 (0) 69 - 743 037 00Fax:
+49 (0) 69 - 743 037 22lkuhnke@gfei.de
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