HFBG Hall of Fame Beverages Inc New (CE)

(PINKSHEETS: HFBG) Hall of Fame Beverages, Inc. would like to announce Thomas W. Love, III as the new President & Director of Brand Management & Marketing for the company. Thomas has spent 15 years in the U.S. beverage and consumer goods industry developing brands as a national product marketing manager for groups such as Stacy's PITA Chips, Werther's Storck U.S.A., Snapple, Vitamin Water and Crossmark to name a few. Thomas gained national and retail placements for PitBull Energy Drink & Bar in national club programs, such as 7-Eleven, Walgreen's, McLane and Sysco. Thomas was responsible for increasing the sales of these brands in excess of hundreds of millions of dollars and helped build their companies into desirable investments for buyers in the industry.

Hall of Fame's Founder, Larry Johnson, Grandmamma, says, "Thomas will expose the Hall of Fame brand to everything that's made other name brands successful."

Johnson is also excited to announce operational enhancements, which includes closing of the Los Angeles, California office and securing of a new office at: 1201 Jones Boulevard, Suite 100, Las Vegas, Nevada 89146. Johnson will be working full time, hands-on with his staff in this location from February 1, 2011 onward.

Additional operational enhancements include improvement of product labeling and fact information for manufacturing purposes, as well as redesigning of the company website.

All company activities conducted prior to the current changes will be re-evaluated, and recommendations for increased efficiencies will be released in an upcoming Preliminary Plan of Action within thirty days.

The Biagio Cru is still in place, as Hall of Fame looks forward to continuing to work with them. All deals currently in place will move forward as scheduled.

About Hall of Fame Beverages, Inc.

Hall of Fame Beverages, Inc. is a new lifestyle company dedicated to building long-term success through the creation, manufacture, distribution, and marketing of innovative non-alcoholic beverages recognized for their fresh, standout brand identities that rise above the plethora of average products. Hall of Fame Beverages along with its strategic partners is a team of visionary and seasoned beverage industry executives who intend to leverage their expertise and their established resources in beverage commerce to make Hall of Fame Beverages one of the industry's big winners via its signature brand product line Grandmama as well as through multiple innovations just on the horizon. Other team members to be named.

"Safe Harbor Statement"

Under The Private Securities Litigation Reform Act of 1995: The statements in the press release that relate to the Company's expectations with regard to the future impact on the Company's results from new products in development are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The results anticipated by any or all of these forward-looking statements may not occur. The Company undertakes no obligation to publicly release the result of any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof, or to reflect the occurrence of unanticipated events or changes in the Company's plans or expectations.

Contact: Hall of Fame Beverages, Inc. Email Contact