Sally Beauty Supply and Beauty Systems Group Expand Hair Color and Hair Care Solutions with Exciting Product Launches
January 03 2019 - 7:32PM
Business Wire
Sally Beauty Holdings, Inc. (NYSE: SBH) (“the Company”) today
announced that Beauty Systems Group has launched new hair care
lines from Guy Tang and Pravana in addition to the new
re-formulated Wella Koleston Perfect color line. Additionally,
Sally Beauty Supply launched a new color line – Good Dye Young.
These exciting product launches further strengthen the Company’s
position as the “Hair Color and Care Experts” for the professional
stylist and DIY consumer.
Guy Tang, a well-known professional stylist with over two
million followers on Instagram (@guy_tang), expanded his current
hair color brand, #mydentity (@guytang_mydentity), by adding new
hair care products designed to prolong vibrant color tone. The new
products are now available throughout the entire Beauty Systems
Group network in the U.S. and Canada.
The launch of Pravana’s hair care line adds to the existing
Pravana hair color line, which was launched in Beauty Systems Group
in November 2018. Pravana’s hair care products are now available in
all CosmoProf and Armstrong McCall branded stores in the U.S.
Beauty Systems Group also launched the new re-formulated hair
color line Koleston Perfect, which uses ME+ technology designed to
reduce the risk of developing hair color allergies while delivering
pure and balanced hair color results. The new Koleston Perfect is
now available throughout the entire CosmoProf and Armstrong McCall
network in the U.S. and Canada.
Sally Beauty Supply has launched a new vegan, cruelty-free hair
color line, Good Dye Young (@gooddyeyoung), created by Hayley
Williams, the lead singer of the Grammy Award winning band
Paramore. Williams has over two million followers on Instagram
(@yelyahwilliams). Good Dye Young is now available nationwide on
sallybeauty.com and is also in select Sally Beauty Supply stores.
The Company anticipates a full launch across all Sally Beauty
Supply stores by the end of the second quarter.
“As we begin the New Year, we have worked with our vendors to
bring an unprecedented amount of new product innovation to our
stores and our digital channels. These new lines will certainly
bring excitement and new customers to our stores,” said Chad
Selvidge, senior vice president and chief merchandising
officer.
About Sally Beauty Holdings, Inc.
Sally Beauty Holdings, Inc. (NYSE: SBH) is an international
specialty retailer and distributor of professional beauty supplies
with revenues of approximately $3.9 billion annually. Through the
Sally Beauty Supply and Beauty Systems Group businesses, the
Company sells and distributes through 5,156 stores, including 184
franchised units, and has operations throughout the United States,
Puerto Rico, Canada, Mexico, Chile, Peru, the United Kingdom,
Ireland, Belgium, France, the Netherlands, Spain and Germany. Sally
Beauty Supply stores offer up to 8,000 products for hair, skin, and
nails through professional lines such as OPI®, China Glaze®,
Wella®, Clairol®, Conair® and Hot Shot Tools®, as well as an
extensive selection of proprietary merchandise. Beauty Systems
Group stores, branded as CosmoProf or Armstrong McCall stores,
along with its outside sales consultants, sell up to 10,500
professionally branded products including Paul Mitchell®, Wella®,
Matrix®, Schwarzkopf®, Kenra®, Goldwell®, Joico® and CHI®, intended
for use in salons and for resale by salons to retail consumers. For
more information about Sally Beauty Holdings, Inc., please visit
sallybeautyholdings.com.
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Jeff HarkinsInvestor Relations940-297-3877
Sally Beauty (NYSE:SBH)
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