SEOUL, South Korea,
Sept. 15, 2020 /PRNewswire/
-- MagnaChip Semiconductor Corporation ("MagnaChip" or the
"Company") (NYSE:MX) today announced the launch of two new LED
Driver ICs for UHD TV BLU (Back Light Unit). The two new models are
1-channel and 2-channel products developed for mid-range UHD TVs.
An essential component of LED display panels, a BLU LED Driver IC
is a power semiconductor device that delivers consistent lighting
across the LED display panel. It enables the BLU to adjust ambient
light settings and generate a consistent image quality.
The new 1-channel and 2-channel products feature higher contrast
ratio and improved power efficiency as a result of implementing a
combined solution of analog and Pulse-width Modulation (PWM)
dimming technologies. Dimming technology enables LEDs to vary
intensity in order to suit the image characteristics and is crucial
in achieving stable brightness adjustment. The new models also have
diverse circuit protection functions including Short Circuit
Protection, Under Voltage Lockout, Over-Duty Protection,
Current-Sense Resistor Short Protection and Drain-Source Short
Protection. These features provide a distinct advantage in
protecting the main circuit by supplying consistent power and
preventing a short circuit even under varying electrical flow
conditions.
According to OMDIA, a global market research firm, UHD TV
display panel shipments are expected to reach 160 million units in
2020, or approximates 57% of the whole TV panel market, and grow to
about 195 million units by 2025, taking 69% of the TV panel
market.
MagnaChip has developed and produced power ICs for the
television market for more than ten years now, and the technology
has become one of the Company's core competencies. In addition to
the 3-channel BLU LED drivers for
premium UHD TVs, MagnaChip has now introduced these new 1-channel
and 2-channel products to address the growing mid-range TV market.
As a result, the Company features a full product line-up suitable
for a wide range of TV models, which will strengthen the Company's
competitiveness in the BLU LED Driver IC
market.
"By adding the new models to our product lineup, we are
positioning ourselves to increase shipments and expand our share of
the UHD TV BLU LED Driver IC market," said YJ Kim, Chief Executive
Officer of MagnaChip. "We will continue to work closely with our
customers in order to design and manufacture products that best
meet their requirements."
About MagnaChip Semiconductor
MagnaChip is a designer and manufacturer of analog and
mixed-signal semiconductor platform solutions for communications,
IoT, consumer, industrial and automotive applications. The Company
provides a broad range of standard products to customers worldwide.
With more than 40 years of operating history, MagnaChip owns a
portfolio of approximately 1,200 registered patents and pending
applications, and has extensive engineering, design and
manufacturing process expertise. Please visit www.magnachip.com for
more information. Information on or accessible from MagnaChip's
website is not a part of, and is not incorporated into, this
release.
CONTACTS:
|
|
|
United States
(Investor Relations):
So-Yeon
Jeong
Head of Investor
Relations
Tel.
+1-408-712-6151
Investor.relations@magnachip.com
|
USA media / industry
analysts:
Mike
Newsom
LouVan
Communications, Inc.
Tel.
+1-617-803-5385
mike@louvanpr.com
|
Korea / Asia
media:
Chankeun
Park
Director of Public
Relations
Tel.
+82-2-6903-5223
chankeun.park@magnachip.com
|
View original content to download
multimedia:http://www.prnewswire.com/news-releases/magnachip-expands-its-uhd-tv-blu-led-driver-ic-portfolio-301130833.html
SOURCE MagnaChip Semiconductor Corporation