NEW YORK, Oct. 27, 2020
/PRNewswire/ -- So much has changed for students and their
school communities this academic year, but one constant they can
continue to count on is the unparalleled magic of the Scholastic
Book Fair. A partner to schools for 100 years, Scholastic is
committed to providing students across the country with a sense of
normalcy and comfort through the power of books and a love of
reading. The traditional in-person model has been revamped to meet
strict safety guidelines and new this year, schools can also choose
to host drive-through or virtual Scholastic Book Fairs to provide
students with what kids across generations have called "the best
day of school."
To learn more about Scholastic Book Fairs, visit:
"We know how much educators depend on our book fairs to raise
critical resources for their schools and address the learning
losses that children are facing given the unprecedented, months
long school closures. But—equally important—our book fairs offer
kids a sense of continuity, normalcy, and joy during a year that's
been so difficult," explains Sasha
Quinton, President of Scholastic Book Fairs. "We quickly
pivoted to develop and roll out new, flexible fair models to meet
each school's needs and make sure they could bring the magic of a
Scholastic Book Fair to their communities, no matter what their
return to learning looks like."
Whether schools are learning in-person, remotely, or using a
hybrid format this year, Scholastic is proud to offer them safe and
easy solutions for their Scholastic Book Fair fun:
- Revamped in-person fairs meet strict safety guidelines
from the warehouse to the school, and with new solutions for space,
time, and crowd-size limitations. Quick, easy, and flexible setups
include safety kits, social distancing floor stickers, and signs
that will make the familiar Scholastic Book Fair experience a safe
and enjoyable school event.
- Drive-through fairs, available in select markets, are a
safe and easy way to bring books directly to families and
communities, whether the school building is open or closed. This
Scholastic Book Fair features a branded truck that will deliver a
case of our top-selling titles, an array of book packs, and a visit
from a favorite costumed character to help pass out the books.
Schools will be provided with outdoor displays and signage to set
up drive-through lanes in their parking lot, so families can simply
drive up, grab their books, and pay cashless with eWallet or a
credit card, all from the comfort of their own vehicles.
- Virtual fairs offer flexibility for both schools and
families. Featuring fun characters, favorite series, and
interactive author and video content, families and book lovers of
all ages can "walk" through the Virtual Fair on any browser or
device and shop more than 200 top-selling books. Users can also
click through to the Scholastic Store Online to shop from
Scholastic's full portfolio of more than 6,000 books. Books ship
directly to their homes, and schools earn 25% in Scholastic Dollars
on all purchases.
"There is nothing our students look forward to more than our
Scholastic Book Fairs," said Rhonda
Jenkins, LMC Director at Kendall Elementary in Naperville, IL. "It's true, the 2020
return to school is very challenging, but the Book Fair provides a
sense of normalcy that we all need, especially our students! It's
also a time to bring a lot of fun and excitement to the simple
things in life, like reading a great new book! Scholastic Book
Fairs are a tremendous part of our school's culture."
For more information about Scholastic (NASDAQ: SCHL), the global
children's publishing, education, and media company, visit the
Company's media room: http://mediaroom.scholastic.com.
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