SOUTHFIELD, Mich., March 29,
2023 /PRNewswire/ -- Idemitsu Lubricants America,
Inc., the largest supplier of Japanese OEM lubricants in
North America, and O'Reilly Auto
Parts, a leading national retailer of high-quality automotive
parts, have jointly announced a nationwide expansion of their
partnership. As a result of this new affiliation, all Idemitsu
transmission fluids are now available through O'Reilly's national
network of Auto Parts Stores.
Idemitsu's Japanese OEM specific transmission fluids are
developed explicitly for each OE vehicle's transmission application
– this way vehicle owners benefit from the same OE quality product
that their vehicle's transmissions were designed to use for optimal
functionality. Developed to meet the most stringent requirements of
Japanese automakers, Idemitsu's application-specific formulas
guarantee no shift shocks, less clutch wear, and reduced fuel and
oil consumption.
Founded in 1911, Idemitsu is the world's leading supplier of
OE-specific automatic (ATF) and continuously variable (CVTF)
transmission fluids to Japanese automakers, such as Toyota, Lexus,
Honda, Acura, Nissan, Mitsubishi, Subaru, and Mazda.
"We're so very pleased to be partnering with O'Reilly Auto Parts
on such a large scale," says Frank
Lam, Idemitsu Senior division Manager for the Aftermarket.
"This new distribution relationship will allow more O'Reilly
locations across the country and, more importantly, their
automotive service and Japanese-branded vehicle-owner customers,
access to Idemitsu's OE-quality line-up of transmission fluids
developed specifically for their vehicles."
For more information on Idemitsu Transmission Fluids, go to
www.IdemitsuLubricants.com or visit your local O'Reilly Auto Parts
Store. For specific store information and locations, visit
www.oreillyauto.com.
About Idemitsu Lubricants America, Inc.
Idemitsu
Lubricants America (ILA) is a premier lubricant manufacturer
committed to providing quality, innovation and service to their
original automotive equipment manufacturing (OEM) customers around
the world. ILA offers unmatched production quality, ensuring peak
operating and processing performance from a full range of
lubricants. From high-quality and premium synthetic engine oils to
transmission fluids specifically formulated for each manufacturer's
transmission, Idemitsu can provide environmentally-friendly,
cost-effective lubricant solutions that help maximize performance
and efficiencies. For more information, go to:
www.IdemitsuLubricants.com.
CONTACT:
Alex Moreira
Idemitsu Lubricants
America, Inc.
248-331-5763
356273@email4pr.com
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SOURCE Idemitsu Lubricants America