CHARLOTTE, N.C., Aug. 27, 2018 /PRNewswire-PRWeb/ -- "We're here
to help build healthy communities yet we're just not getting it
done," says Joe Wilkins, MBA, FACHE,
Atlantic Health's SVP & Chief Transformation Officer. "What's
the missing ingredient? We don't have the collaboration. We don't
have that partnership required for us all to come together."
Joe Gasque reinforced the
importance of collaboration and leadership, "It's an ecosystem.
There's not one organization that can solve this problem alone and
that's where collaboration really has to come together." Gasque is
Chief Marketing Officer for the US and Canada at GE Healthcare.
"Leadership and Healthy Communities" is a recently released
Business of Healthcare interview hosted by BOH founder Matthew E. Hanis. The interview explores the
leadership and innovations leading to healthy communities.
The Healthy Communities movement targets persistent barriers to
people living the healthiest life possible wherever they live. Zip
code proves to be a strong determinant of health status in the US.
In some areas, residents in adjacent zip codes have a 15-year or
greater difference in life expectancy.
Barriers such as access to healthy food, quality schools, stable
housing, good jobs with fair pay, and safe places to exercise and
play lead to disease, chronic illness, and higher healthcare costs
for all of us.
So what solutions demonstrate progress?
"We created the 'Healthy Cities Challenge,' a consortium of
interest with grant money," shared Gasque. "For instance, the group
in Charlotte North Carolina was
sponsored by the Chamber of Commerce and the two largest health
care systems there, Atrium and Novant. The YMCA was involved. Blue
Cross Blue Shield was involved. Johnson & Johnson was involved.
Physical activity, tobacco cessation, and nutrition were the three
leading indicators that team started to track and influence."
Wilkins shared that, "We've created an organization called
"Aha!" Atlantic Health Advancement which is capturing bright ideas
from our front-line staff, providers, our nursing staff, our
pharmacists and so on If you think of something that can help us
reduce costs or transform the payment models, we capture all ideas.
If we commercialize them, you will share the royalties. It's just
the right thing to do in terms of involving in the entire workforce
in transforming health care."
And what are the characteristics of emerging leaders building
healthy communities?
Wilkins sees several traits such as, "Socially connected across the
board, these are more diverse leaders that care about the community
even more than themselves. They see the critical need for change
and they're not going to settle with the way things are today. They
are going to drive change either through the vote box or just
through the organizations they become part of."
He adds, "You need to be knowledgeable about the entire spectrum
of care. These new leaders can't just be an expert in terms of how
hospitals work, how provider groups work and how doctor
organizations work. You must understand the medical device field,
you've got to understand drug companies, health plans, you have to
understand all different aspects of the system to be able to bring
people together and find new collaborations that are going to make
a difference."
Gasque sees similar characteristics in GE Healthcare's emerging
leaders, "If you have a GE business card you're a leader.
Leadership is influence it's not title. It's the ability to live in
ambiguity, balancing short and long-term decisions. These new
leaders wake up hungry every day to know how they can grow
themselves personally and add more to the teams that they work
with."
With Healthy Communities being a fundamental opportunity to
improve the Mission and Margin of healthcare, these innovations
and, more importantly, these emerging leaders will be critical to
how healthy we are and the health of our economy.
To watch the full interview, visit BOHSeries.com. Listen in
podcast format by looking for Business of Healthcare and our red
logo on iTunes, Stitcher, or Libsyn.
This interview was made possible by GE Healthcare, the
Commission on the Accreditation of Healthcare Management Education,
Saint Louis University, and the
Jefferson College of Population
Health.
SOURCE Business of Healthcare