The investment from Liberty Global, Wildcat
Capital Management and Playground Productions further accelerates
Range's exponential trajectory
SANTA MONICA, Calif.,
April 24, 2024 /PRNewswire/ -- Range
Media Partners, the disruptive global talent representation &
production powerhouse that has quickly established a dominant
foothold in entertainment & media, announced today that is has
secured a minority investment in the company from a strategic
investment group including Liberty Global, New York-based family office Wildcat Capital
Management and family entertainment company Playground Productions
to spur growth initiatives and strategic acquisitions. As the
first-of-its-kind diversified management firm operating in
entertainment, sports, music, digital, and more, the growth capital
will enable Range to fortify its marketplace position in
the U.S. while scaling in existing and new international
territories, bolster its unique value proposition with additive
capabilities across representation & production, supercharge
organic growth along with new ventures & acquisitions, and fuel
more ways to expand its business in lucrative, highly innovative
sectors through key investments.
Since its launch in late summer of 2020, Range has dramatically
expanded to have one of the most robust and diversified talent
rosters in the industry, spanning TV & Film, digital, music,
sports, and brands. With a belief that talent is the atomic unit of
the future, Range has built a dynamic ecosystem around its clients,
providing a full stack of shared services spanning all facets of
content production and commerce-based initiatives. Over the past
year, Range solidified its premium film production capabilities
through its merger with prolific production company Automatik,
implemented a growth strategy for Range Sports including acquiring
growth-stage companies within the media rights, athlete marketing,
and golf verticals, and continued to expand the unique value
proposition of Range Music through the launch of a Music Publishing
division and opening a Nashville
office.
"We founded Range with the intention to build a multi-vertical,
full-service offering, one that extends beyond the traditional
business of film & TV representation in order to catapult
client careers and ambitions through the broader entertainment
& media landscape as well as through technology and diversified
ventures," stated Peter Micelli, CEO
of Range Media Partners. He further explained, "We saw the dynamic
changes happening, our clients were feeling them through the ripple
effect, and we wanted to be more aggressive in how we could
advantageously leverage those changes."
As the media and entertainment industry continue to experience
seismic shifts, Range was built to take advantage of disruption
through its cutting-edge data to help predict trends, emerging
opportunities, and new markets ripe for monetization and its
innovative audience measurement analytics enabling more
sophisticated servicing of its clients. Liberty Global, the world
leader in converged broadband, video and mobile communications and
an active investor in cutting-edge infrastructure, content and
technology ventures, brings best-in-class expertise and
groundbreaking experience at the forefront of content, sports and
technology. Through this new strategic partnership and growth
capital investment, Range will be able to further unearth new
transformational opportunities for its clients and create new
assets across the entire entertainment landscape.
Jack Whigham, Managing Partner of
Range Media Partners, said, "Liberty Global, one of the most widely
respected industry leaders worldwide, along with Wildcat Capital
Management and Playground Productions are ideal strategic partners
for Range's next stage of growth. We have been very deliberate
during this process, wanting to find top-tier, blue-chip partners
who have a unique perspective on our industry and are as committed
as we are to an innovative long-term strategy to unlock global
value for our clients. We are honored to move into this
transformative phase with Liberty Global, along with the other
first-rate financial sponsors, at our side to continue to
meaningfully diversify our business through investment &
acquisition."
The investor group comprised of affiliates of Liberty Global and
an investment fund advised by Wildcat Capital Management, as well
as Rick Hess, was led by Forest Road
Asset Management LLC and accompanied by an investment from
Playground Productions. This group joins Range's existing strategic
investors Point72 Ventures and A+E Networks. In connection with the
growth capital investment, Rick Hess
was appointed to serve on Range's governing body as Liberty Global
& Wildcat Capital Management's representative. ACF Investment
Bank advised the investor group and Greenberg Traurig served as its
legal counsel. Cooley served as legal counsel to Liberty, Range was
represented by Jones Day.
About Range Media Partners
Range Media Partners guides
the most creatively ambitious minds in building cultural capital,
amplifying their truly remarkable & diverse voices and
unlocking full global value in all businesses. Through talent
representation, production, storytelling, live experiences, data,
Web3/AI strategies, and venture incubation, we drive strategic
growth and innovation for our clients spanning film, television,
music, sports, literary, digital, gaming, activism, business, and
brands. Our mission is to maximize value, diversify & scale
opportunities, and build the future of entertainment and
culture.
Media Contact: teamrange@narrative-pr.com
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