LAS VEGAS, Jan. 14, 2021 /PRNewswire/ -- The Las Vegas
Review-Journal, Nevada's largest
media company and No. 1 source for news, on Jan. 18 will debut "7@7," a weekday,
multiplatform video news program that's designed with busy
audiences in mind.
"7@7" will have the look and production values of a traditional
local television news broadcast, but with a faster pace,
availability on the go and the resources of Nevada's largest news organization behind it.
"7@7" will stream 7 minutes of nonstop local news at 7 a.m. and 7 p.m.
to reviewjournal.com, the Review-Journal news app, YouTube,
Facebook, Fire TV, Apple TV, Roku, Amazon Alexa and the "7@7"
podcast. Each "7@7" program will be available on demand, so viewers
can watch or listen when their schedules allow.
"We understand you're on the go and that sitting down to watch
TV is not always a part of your weekday routine," said "7@7" anchor
and producer Renee Summerour.
"That's what makes '7@7' so unique – we give you all of your local,
Las Vegas news, weather and sports
in just 7 minutes. And you can watch it anytime, anywhere, on our
website or app or through any of our digital partners."
The Review-Journal and reviewjournal.com boast the largest news
staff in the state, with more than 120 journalists in Las Vegas and bureaus in Carson City and Washington, D.C. "7@7" will highlight the work
of the Review-Journal's reporters and visual journalists, providing
context on breaking news, enterprise stories and exclusive
investigations in a fast-paced presentation. "7@7" will be produced
from the Review-Journal's video studio using the latest technology,
and reporters will provide video updates from the scene or from
their homes via smartphone. "7@7" content is updated throughout the
day.
"The Las Vegas Review-Journal continues to innovate with live
and on-demand video content," said Review-Journal Executive
Director for Programming Jim
Prather. '7@7' is for all those smartphone users who want a
fast-paced local newscast from the most trusted news source in
Las Vegas.
Rather than interrupt the reports with conventional commercial
breaks, "7@7" features sponsored segments, giving viewers nonstop
local news while providing advertisers with extended branding
before an engaged audience.
"We are excited about the opportunity to provide our clients and
partners with this twice-a-day streaming news production that will
improve their sales, reach and audience penetration," said
Chase Rankin, the Review-Journal's
senior vice president for sales and marketing.
About the Review-Journal
The Las Vegas
Review-Journal has been Nevada's
news leader since 1909. A state, regional and national
award-winning multiplatform news organization, the Review-Journal
operates reviewjournal.com, a network of niche publications and
community newspapers, e-newsletters, custom printing, a video
production studio and more to meet the specific needs of readers
and advertisers alike.
Media Contact:
Wanda Blair
Marketing Director/702.383.0223
wblair@reviewjournal.com
View original content to download
multimedia:http://www.prnewswire.com/news-releases/las-vegas-review-journal-to-launch-new-weekday-video-news-program-301208730.html
SOURCE Las Vegas Review-Journal