SCOTTSDALE, Ariz., Dec. 13, 2019 /PRNewswire-PRWeb/ -- Rivals Media
("Rivals"), an AZ-based sports and entertainment fan engagement
fundraising platform, announced a multi-year strategic partnership
agreement with the North American Collegiate League ("NACL), an
eSports and entertainment non-profit organization. The partnership
kicks off with the Jon Anik Celebrity Challenge on December 14, 2019 featuring UFC 245. Proceeds
from the challenge will benefit the JuJu Smith-Schuster Foundation,
founded by former USC Trojans and
current Pittsburgh Steelers WR JuJu Smith-Schuster.
"We are excited to work with North American Collegiate League
for the Jon Anik MMA Charity Challenge," said John Cioe, CEO of Rivals Media. "And, as we push
toward launching our esports fan engagement platform in early 2020,
the NACL will be an integral part of our growth strategy."
"The North American Collegiate League is excited to partner with
Rivals Media and the Jon Anik MMA Challenge for the first and
future events" stated NACL President David
Chen, "We look forward to collaborating with their Live Fan
Engagement Platform in esports early 2020."
The Jon Anik MMA Charity Challenge is an online fan engagement
platform where fans can donate money to support JuJu
Smith-Schuster's Foundation and play a live predictive game during
the MMA Fights on Saturday Night. Fans and celebrities will vie for
the top spot on the leaderboard by picking the winner of each
fight, which round the fight will and whether it will be a
Knockout, submission or decision. Past celebrity leaderboards
include MMA personalities and fighters, NHL legend Jeremy Roenick, NFL Hall of Famer Brian Urlacher, MLB World Champion and current
Dodgers personality Jerry Hairston,
Jr., former NBA player and coach Vinny Del Negro, as well as PGA Tour winners
Matt Jones and Ted Purdy. Rivals will host another challenge
with former NHL star Jeremy Roenick
during the NHL Winter Classic on January 1,
2020.
About Rivals Media: Rivals Media creates online contests during
live sporting and entertainment events that both engage fans and
raise money for the partner charities. Fans attending live events,
or participating from virtually anywhere, utilizing the Rivals
Media Platform will be able to participate, engage in the live
event, and compete for a chance to win a once in a lifetime
experience.
About North American Collegiate League: The North American
Collegiate League (NACL) is an America-based non-profit Esports and
entertainment organization that hosts and streams video game
tournaments and league play for collegiate Esports competitors with
scholarship prizes. This serves the purpose of fostering a communal
relationship between established players, those who are looking to
enter the scene, and even those who do not entirely know what the
Esports industry has to offer them.
About JUJU Foundation: The JuJu Foundation is a non-profit
organization dedicated to the support of youth initiatives and
lifting the spirits of those in need. The JUJU Foundation was
established in 2019 by Pittsburgh Steelers and former University of
Southern California WR JuJu Smith-Schuster.
(wwjujufoundation.org)
SOURCE Rivals Media