AMSTERDAM, Sep. 14, 2019 /PRNewswire-PRWeb/ -- IBC
2019, Amsterdam (Booth A37, Hall
14), Sept. 14, 2019—Mediamorph, the
leading Content Value Management (CVM) cloud platform powering the
largest entertainment companies in the world, announced today at
the IBC Show immediate availability of a new offering for
Intelligent Storefront Merchandising. This solution tracks and
intelligently automates how content is positioned on the storefront
increasing monetization and ensuring compliance for the
provider.
Managing today's AVOD, SVOD and TVOD platforms requires speed,
flexibility and cost-effective options to ensure higher engagement
and deeper connections with consumers. Through a single view,
Mediamorph's CVM platform can quickly manage, edit and filter offer
collections more efficiently while ensuring the right content is
available at the right time and at the right price.
"With so many platforms and more titles than ever, we found most
media and entertainment organizations are manually managing how
they merchandise their content," said Rob
Gardos, CEO of Mediamorph. "Sitting at the epicenter of the
entertainment industry, Mediamorph realized that Content
Acquisition and Programming teams not only need to track rights,
dates/windows, contract terms and ensure compliance, but also want
to leverage rules and automation to better exploit the content they
are licensing. This incredibly powerful functionally is setting the
standard to not only increase revenue, but also enable a better
user experience throughout the industry."
About Mediamorph
Mediamorph's mission is to boost business performance and
accelerate content value across the entertainment ecosystem. Our
Content Value Management (CVM) platform orchestrates the 360°
process that brings content value from provider to distributor to
the connected consumer. With advanced analytics and real-time
access to actionable data, our cloud-based software tracks
trillions of transactions and billions of dollars annually to
maximize media monetization. Mediamorph has become the industry
standard for the business of content, empowering the world's
leading media and entertainment companies. For more information,
please visit http://www.mediamorph.com.
SOURCE Mediamorph