ForceField's American Lighting Subsidiary and WAXIE Roll Out New Sales and Marketing Partnership for LED Lighting Systems
April 08 2015 - 7:00AM
ForceField Energy Inc. ("ForceField") (Nasdaq:FNRG), a seller and
distributor of energy products and solutions, announced today its
American Lighting subsidiary ("ALD") has entered into partnership
agreement with San Diego, California based WAXIE Sanitary
Supply,("WAXIE") America's largest independently-owned distributor
of sanitary maintenance supplies. As part of the agreement, the
companies will establish a joint sales and marketing program for
ALD's LED Lighting Systems and Services to WAXIE's current base of
customers across nine states in the Western US. The
partnership will leverage American Lighting's knowledge and
experience in developing and implementing advanced LED lighting
solutions to diverse clients and WAXIE's strong market presence and
customer relationships in key market segments including Building
Service Contractors, Commercial Real Estate, Education, Government,
Healthcare, Hospitality, Industrial, and Foodservice.
ALD Service Offering:
- Experienced in-house installation teams in core markets
- Broad LED and energy efficiency product offering enabling
tailored solutions for each client project
- Real-time energy monitoring systems enabling optimization of
energy usage and integrated intelligent controls
- Strong relationships with high-profile national energy services
companies and major utilities
- Proprietary cloud-based proposal generation system and
automated audit data and rebate processing capabilities
- Highly experienced utility incentive processing team
Keith Schneringer, WAXIE's Director of Channel Marketing and
Sustainability said, "WAXIE is committed to being an industry
leader in promoting responsible business practices that support
more sustainable communities. Sustainability has emerged as a
global priority for the 21st century – it is a concept which
balances the interconnectedness of the environment, the economy and
our quality of life. With our own LEED certified facilities, and
LEED Accredited Professionals and CIMS-GB ISSA Certification
Experts on staff, we understand how LED lighting fits into the
broader scope of our customers overall sustainability goals – it's
a natural fit for expanding our current product lines and services
that we offer, and helps us to continue to remain responsive to our
customer needs for the future. American Lighting's strong
reputation for providing the highest quality LED lighting products
and solutions across diverse customer and facility types, makes
them a strong partner. Gaining access to ALD's broad range of high
efficiency LED products and solutions will enable us to immediately
provide our growing customer base with tailored solutions to meet
their sustainability goals while reducing their energy and
associated operating costs. We look forward to sharing American
Lighting's services with our customers."
Neil Miller, American Lighting's Chief Executive Officer
commented, saying, "We are proud to be able to support this
exciting new initiative with WAXIE. WAXIE is a strong and trusted
supplier in the area and their customers are looking for ways to
expand their sustainability goals and for ways to save money and
improve their corporate bottom line. Our projects are unique
because they accomplish these goals simultaneously. This
partnership instantly increases our sales ability in California and
provides additional potential to expand our reach into additional
states."
About WAXIE
WAXIE Sanitary Supply is America's largest family-owned
distributor of sanitary maintenance supplies. WAXIE is an industry
leader in the distribution of quality cleaning chemicals,
equipment, disposables, and accessories to the building service
contractor, school, hospitality, healthcare, military, government,
industrial, and retail markets. Based in San Diego, the company
consists of over 800 dedicated professionals working out of
Inventory Centers servicing the western United States including
California, Arizona, Nevada, Utah, Idaho, Oregon, Washington,
Colorado and Alaska. Additional information about WAXIE Sanitary
Supply may be obtained at: www.waxie.com.
About ForceField Energy Inc.
ForceField Energy Inc. and its subsidiaries comprise a global
company whose products and solutions focus on sustainable energy
solutions and improved energy efficiency. ForceField is a
distributor of LED and other lighting products for a number of
premier LED lighting manufacturers; and through its award-winning
subsidiaries, American Lighting and ESCO, have completed lighting
installations and retrofits as well as energy efficiency upgrades,
for numerous high profile concerns in a variety of industries.
www.forcefieldenergy.com
Forward-Looking Statements
Except for statements of historical fact, the matters discussed
in this press release are forward looking. "Forward-looking
statements" describe future expectations, plans, results, or
strategies and are generally preceded by words such as "future,"
"anticipates" or "anticipated," "believes," "estimated" or
"estimates," "plan" or "planned," "expects" or "projected." These
forward-looking statements reflect numerous assumptions and involve
a variety of risks and uncertainties, many of which are beyond
ForceField's control that may cause actual results to differ
materially from stated expectations. Some of the factors that could
cause actual results to differ materially from the forward-looking
statements contained herein include (i) failure to obtain adequate
financing to achieve the Company's LED revenue targets and to
support working capital needs; (ii) successful installation and
efficacy of the Company's LED lighting products; (iii) expansion of
the Company's product offerings and services to additional states
across the U.S., (iv) generating additional revenue and
profitability from the Company's expected national expansion
program, (v) competition within the LED industry both domestically
and internationally, (vi) efficacy of ESCO's streetlight product
offering, (vii) generating $25-30 million dollars from the
streetlight program over the next three to five years, (viii)
realizing the potential operating and financial benefits of exiting
the ORC waste heat segment and focusing on the LED market
opportunity, and (ix) other factors, without limitation, which are
set forth in documents we file from time to time with the
Securities and Exchange Commission, which are available at
www.sec.gov. For a written description of these factors, see the
section titled "Risk Factors" in the Company's Form 10-K for the
fiscal year ended December 31, 2013 and any updating information in
subsequent SEC filings. The Company disclaims any intention or
obligation to update these forward-looking statements whether as a
result of subsequent events or otherwise, except as required by
law.
CONTACT: ForceField Energy Inc.
Richard ST Julien
(212) 672-1786
rstjulien@forcefieldenergy.com
www.forcefieldenergy.com
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