ZKid Names Mike DeMaio to be Head of Advertising and Creative Marketing
January 28 2005 - 9:15AM
PR Newswire (US)
ZKid Names Mike DeMaio to be Head of Advertising and Creative
Marketing CHICAGO, Jan. 28 /PRNewswire-FirstCall/ -- ZKid Network
Co. (OTC:ZKID) (BULLETIN BOARD: ZKID) names Mike DeMaio to be head
of advertising and creative marketing. Mr. DeMaio has been a major
force in the advertising business for twenty-five years. He has
consistently championed innovation and creativity as the keys to
successful marketing. Most recently, he oversaw the restructuring
and sale of Burrell Communications to Publicis Groupe, the
Paris-based holding company. From February 2000-July 2004, Mr.
DeMaio repositioned Burrell from a middle of the road advertising
company to a multifaceted marketing and strategy thinktank. His new
aggressiveness brought new business from Toyota, General Mills,
Adidas, Fruitopia, Verizon, Hewlett Packard and McNeil. In the
process, Burrell's profitability leaped over the next four years
from 449,000 in 1999 to 3.7 million by the end of 2003. Prior to
Burrell, Mike was best known as the President of Eisaman John's
& Laws (EJ&L), widely considered Chicago's most creative
and high profile agency. In it's 15-year run, EJL produced many of
Chicago's most memorable campaigns with Michael Jordan for
Chevrolet, WLUP, Motorola, Neutrogena, and many others. EJL was
featured in the Chicago Tribune, Crain's Chicago Business, and
Backstage Magazine as the Midwest's top creative shop. Mike was
named Adweek's Creative All-Stars 5 times and featured in AdAge's
40 under 40. Mike graduated from Yale University and is a licensed
attorney. Mr. DeMaio said, "I'm thrilled to be a member of the ZKid
team. I strongly believe that ZKid Network Co. is a great value
added product in the exciting arena of cause related marketing. I
believe that I can catalyze ZKid Network's mission of safe internet
for children in this dynamic arena." Donald Weisberg said, "It is a
coup for ZKid Network Co. to have someone like Mike DeMaio to join
ZKid Network Co. His creativity and ideas will position ZKid
Network Co. to look outside 'the box' not only as a media content
company, but also a company which promotes aggressive and
innovative marketing strategies. Mr. DeMaio will be immediately
thrown into the fray as he will be involved in new negotiations
next week." ZKid Network Company is a proprietary software company
dedicated to providing a totally safe environment for children.
ZKid's software provides safe internet e-mail and chatroom
capabilities as well as fully-animated education/entertainment
content for children ages 4-10. Subscribers can participate in a
Virtual Private Network (VPN) specifically designed to provide a
totally safe environment for children. For investor information,
contact Equitilink PR: Mr. Ron Gardner at 858-824-1940 or visit our
new website at http://www.zkidnetwork.com/ . Safe Harbor
Provisions: Safe Harbor Act Notice... This release may contain
forward-looking statements that involve risks and uncertainties,
including without limitation, acceptance of the Company's products,
increased levels of competition, product and technological changes,
the Company's dependence on financing and third party suppliers,
and other risks detailed from time to time in the Company's federal
filings, annual report, offering memorandum or prospectus.
Specifications are subject to change without notice. DATASOURCE:
ZKid Network Company CONTACT: Mr. Ron Gardner of Equitilink PR,
+1-858-824-1940 Web site: http://www.zkidnetwork.com/
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