NutraCea(R) Names Mr. David Bensol To Board Of Directors
March 02 2005 - 11:28AM
PR Newswire (US)
NutraCea(R) Names Mr. David Bensol To Board Of Directors EL DORADO
HILLS, Calif., March 2 /PRNewswire-FirstCall/ -- NutraCea,(R)
(OTC:NTRZ) (BULLETIN BOARD: NTRZ) an emerging industry leader in
the field of stabilized rice bran derivatives and whole food
nutrition announced today that Mr. David Bensol, the former CEO of
Critical Home Care, which recently merged with Arcadia Resources,
Inc. (OTC:ACDI) (BULLETIN BOARD: ACDI) was appointed to NutraCea's
Board of Directors. "We are honored and delighted to welcome David
Bensol to the Board of Directors. David is a licensed pharmacist
and brings over 30 years' experience as a business leader in the
healthcare industry with a particular emphasis on improving the
quality of life for the elderly and infirm. His appointment
provides additional depth to our Board, furthering NutraCea(R)'s
business model as a biomedical foods company and we look forward to
his leadership as we enter this new phase of our Company's growth,"
said Patricia McPeak, Chairman of the Board of NutraCea. "Being in
the healthcare provider industry for over 30 years has given me a
unique perspective on the important role of good nutrition as a
means of maintaining optimal health and possibly even cutting
healthcare costs. This is indeed an exciting opportunity and I look
forward to drawing on my experience, knowledge and resources to
help NutraCea grow and achieve its business objectives," said Mr.
Bensol. About David S. Bensol, R. Ph. Beginning his career in the
healthcare industry as a registered pharmacist, in 1979, David S.
Bensol founded Newbridge Surgical Supply, Newbridge Pharmacy and
MacroCare Medical Products, which he built over the course of 20
years into one of the largest privately held home medical equipment
providers, acute care pharmacy providers and specialty support
surface providers in the United States. After completing three
mergers with his largest competitors and consolidating operations,
the combined company, operating under the name of Home Care Supply,
Inc., is now one of the largest home medical equipment providers in
the country. During his career, he was involved in the startup of a
hospice care provider and served as a member of the advisory board.
MacroCare, the support surface division of his company grew to
become one of the largest distributors of the "RIK" mattress in the
U.S. and was ultimately sold to a national provider of these
products. In 2000 Bensol formed Classic HealthCare Solutions, Inc.,
a home medical and respiratory supply company as a means of
developing a business plan and procuring Medicare, Medicaid and
Managed Care contracts in New York State. In 2002, Critical Home
Care Inc. was founded as a partnership between Mr. Bensol and
Rockwell Capital Partners, LLC to capitalize on the consolidation
opportunities that existed within the fragmented healthcare
industry. The company was created by the acquisition and
consolidation of Bensol's company, Classic Health Care Solutions,
Inc. followed by two subsequent acquisitions. In 2003, as the CEO
of Critical Home Care, Bensol engaged Sandgrain Securities to raise
$9.5M in capital to execute on their business plan, which included
the acquisition of Arcadia Services. Arcadia Services was a medical
and industrial staffing company and mail service pharmacy with
annual sales in excess of $75 million per annum. Critical Home Care
now operates as Arcadia Resources, Inc., which trades on the OTC
Bulletin Board under the symbol ACDI. The combined company has
revenues in excess of $100M. NutraCea(R) (OTC:NTRZ) (BULLETIN
BOARD: NTRZ) is emerging as an industry leader and science-based
growth, medical foods and nutraceuticals company through the
research, development and distribution of its proprietary
stabilized rice bran "super foods," natural arthritic relief
products for humans and animals and "all natural" cosmeceuticals
and beauty aids. The company is headquartered at 1261 Hawk's Flight
Court, El Dorado Hills, California 95762. Public Relations Contact:
Margie Adelman NutraCea(R) 916-933-7000 ext 646 916-220-3500 Cell
DATASOURCE: NutraCea CONTACT: Margie Adelman, NutraCea(R),
+1-916-933-7000 ext 646, or cell, +1-916-220-3500 Web site:
http://www.nutracea.com/
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