Cannabiz Media, the company behind the award-winning Cannabis Market Intelligence Platform, has released its sixth report providing critical data and insights about point-of-sale (POS) software market share in the cannabis industry. The Point-of-Sale Software in the Cannabis Industry 2024 Report breaks down market share and growth by location, medical versus adult use, and, for the first time ever, social equity licenses.

GUILFORD, Conn., April 16, 2024 /PRNewswire-PRWeb/ -- Cannabiz Media, the company behind the award-winning Cannabis Market Intelligence Platform, has released its sixth report providing critical data and insights about point-of-sale (POS) software market share in the cannabis industry. The Point-of-Sale Software in the Cannabis Industry 2024 Report breaks down market share and growth by location, medical versus adult use, and, for the first time ever, social equity licenses.

The Cannabiz Media research team made approximately 37,000 outbound phone calls to survey U.S. and Canadian stores about their current POS software use, ultimately surveying 6,151 stores in the course of its research.

"The point-of-sale software market in the cannabis industry is more concentrated than ever," says Ed Keating, Cannabiz Media's co-founder, Chief Data Officer, and author of this report. "The total number of U.S. providers dropped to 71, down from 79 in the year prior. And the top five providers account for a whopping 67% of the market share, showcasing the stronghold of just a select few players."

In 2024, the top five POS software vendors in the U.S. cannabis industry are 1) Dutchie, 2) BioTrack, 3) Flowhub, 4) MJ Freeway, and 5) Magestore, who is new to the leaderboard. In the top spot, Dutchie collectively holds 34.5% of the U.S. market share. By comparison, in Canada Cova leads the market upholding its 45% share, followed by Blaze/Greenline with 25%. Only 15 providers operate in both the U.S. and Canada.

Keating explains, "This change in rank in the U.S. from the year prior can largely be attributed to a consolidation of data. Three brands – Dutchie, Greenbits, and Leaflogix – were previously reported separately but have been combined under the Dutchie name as the parent company."

Across North America, more retailers and dispensaries switched to a different POS software in 2024 compared to the prior report. "We found 278 U.S. license holders switched POS software vendors, which was up from the 222 switches we tracked in 2022," shares Keating.

Cannabiz Media subscribers can dig deeper into this data by tapping into the premium point-of-sale dashboards available in their subscriptions. Using the POS dashboards, subscribers can analyze POS provider market share by state, market, timeframe, and more.

The report is also only available to Cannabiz Media subscribers. If you are interested in subscribing and receiving a copy of the report, email sales@cannabiz.media.

About Cannabiz Media

Cannabiz Media manages the award-winning Cannabis Market Intelligence Platform that facilitates growth opportunities, reveals financial insights, and safeguards compliance. It provides an all-in-one solution that leverages rapidly-updated data, cutting-edge technology, and a support system of experienced strategists that drive your pursuits forward in the cannabis industry. Cannabiz Media was established in 2014 and is celebrating its 10th anniversary this year.

Media Contact

Alyssa Gatto, Cannabiz Media, 1 7189715609, agatto@cannabiz.media, www.cannabiz.media

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SOURCE Cannabiz Media