Yamaha Motor Corp., USA, today announces it will be the exclusive
motorized recreation sponsor of the Recreation exhibit at the
National Conservation Legacy Center (“Center”) of the National
Museum of Forest Service History (Museum) through a grant from the
Yamaha Outdoor Access Initiative (Yamaha OAI). The Recreation
exhibit will focus on the many aspects of outdoor recreation along
with its value to and reliance on land stewardship and conservation
efforts to protect access to public lands.
“User education is fundamental to securing
access to public land for outdoor and motorized recreation and this
opportunity at the National Conservation Legacy Center is a
compelling example of the Yamaha Outdoor Access Initiative
mission,” said Steve Nessl, Yamaha’s Motorsports marketing manager.
“The National Conservation Legacy Center’s recreation exhibit is a
creative, educational experience, and Yamaha’s support further
demonstrates the OHV community’s commitment to a sustainable future
of outdoor recreation for all types of users.”
With motorized recreation featured along with
other recreation opportunities on public lands, the exhibit will be
designed as an intuitive and interactive educational presentation
led through personal storytelling to ignite visitors’ curiosity
about outdoor recreation, illustrating the importance of
responsible motorized recreation in land stewardship in a memorable
and engaging way. Combining leading museum education science
technology with the Museum's extensive Collection of objects
representing America’s unique commitment to public land, visitors
will leave the Center informed and inspired with a renewed
understanding of their personal connection to our country’s rich
heritage in the outdoors.
Located in Missoula, MT, surrounded by some of
the country’s most notable public lands, the Center is expected to
open in Fall 2025. With the Yamaha OAI grant, Yamaha becomes a
major sponsor of the Recreation exhibit for 10 years.
“As a leader in creating, defending and
improving access to land for outdoor and motorized recreation,
Yamaha was a natural partner for the National Conservancy Legacy
Center to help us tell the stories of public land users,” said Lisa
Tate, Museum Executive Director. “Our long-term goals for this
partnership are to evolve and enhance the experience of our
visitors with fresh and different perspectives from outdoor
recreation to further our mission of education and appreciation of
our country’s precious land resources.”
About the National Museum of Forest Service
History
For more than 100 years, the Forest Service and
its many partners have stood at the forefront of conservation in
America, yet there has never been one central Repository for the
collection of historic conservation artifacts, nor a national
museum in which to tell those conservation history stories. In
2023, the Museum announced the expansion of its facility in
Missoula, Montana, with its flagship, the National Conservation
Legacy Center.
The Museum, a 501 C3 nonprofit organization
founded in 1988 and independent of the US Forest Service, is
dedicated to sharing the rich history and story of America’s
conservation legacy. At the Center, the Museum will carry out this
mission and pursue its vision for national conservation education
and historic preservation. As a showcase for a Collection totaling
more than 50,000 objects, photographs, documents, books and
equipment, the Center will encourage visitors to explore the
cultural, ecological, economic, political, and social history of
the lands and people that have defined the nation and given meaning
to the term conservation.
About the Yamaha Outdoor Access Initiative
Since 2008, the Yamaha Outdoor Access Initiative
has led the powersports industry in supporting responsible access
to our nation’s public lands for outdoor enthusiasts. With more
than $6 million contributed to over 470 projects across the
country, Yamaha has directly and indirectly supported thousands of
miles of motorized recreation trails, maintained and rehabilitated
riding and hunting areas, improved staging areas, supplied
organizations with essential OHV safety education, built bridges
over fish-bearing streams, helped children learn to ride bicycles,
and partnered with local outdoor enthusiast communities across the
country to improve access to public lands. Each quarter, Yamaha
accepts applications from nonprofit or tax-exempt organizations
including OHV riding and cycling clubs and associations, national,
state, and local public land-use agencies, outdoor enthusiast
associations, and land conservation groups with an interest in
protecting, improving, expanding, and/or maintaining access for
safe, responsible, and sustainable public use.
For updated guidelines, the application form,
and the latest Outdoor Access Initiative news, please visit
YamahaOAI.com. If you have specific inquiries about the Yamaha
Outdoor Access Initiative, you can reach the dedicated hotline at
1-877-OHV-TRAIL (877-648-8724), email OHVAccess@Yamaha-Motor.com,
or send correspondence to:
Yamaha Outdoor Access Initiative3065 Chastain
Meadows Parkway, Bldg. 100Marietta, GA 30066
About Yamaha Motor Corporation,
USA Yamaha Motor Corporation, USA (YMUS), is a recognized
leader in the outdoor recreation industry. The company's
ever-expanding product offerings include Motorcycles and Scooters,
ATV and Side-by-Side vehicles, Snowmobiles, WaveRunner Personal
Watercraft, Boats, Outboard Motors, Outdoor Power Equipment, Power
Assist Bicycles, Golf Cars, Power Assist Wheelchair Systems,
Surface Mount Technology (SMT) and Robotic Machines, Unmanned
Helicopters, Accessories, Apparel, Yamalube products, and much
more. YMUS products are sold through a nationwide network of
distributors and dealers in the United States.
YMUS has a corporate office in California, two
corporate offices in Georgia, facilities in Wisconsin and Alabama,
and factory operations in Tennessee and Georgia. Additional
U.S.-based subsidiaries include Yamaha Marine Systems Company
(YMSC) with divisions Bennett Marine (Florida), Kracor Systems
(Wisconsin) and Siren Marine, Inc. (Rhode Island), Skeeter Boats
(Texas), with division G3 Boats (Missouri), and Yamaha Precision
Propeller (Indiana).
MEDIA CONTACT:Scott NewbyYamaha Motor Corp.,
USA770-420-6078Scott_Newby@Yamaha-Motor.com
Photos accompanying this announcement are available
at:https://www.globenewswire.com/NewsRoom/AttachmentNg/920730f7-d89f-4995-87f0-7fc05e282f79https://www.globenewswire.com/NewsRoom/AttachmentNg/134e57b9-b6ad-4275-8182-3e010784d98e