- Multiple locations in the U.S. and Europe confirmed for 2022,
with inaugural center opening in Los Angeles in the first half of
next year.
- Experience centers will offer a range of consumer product
shopping experiences.
- Fisker Ocean will debut at Los Angeles Auto Show in Nov.
2021.
Fisker Inc. (NYSE: FSR) ("Fisker") – passionate creator of the
world's most sustainable electric vehicles and advanced mobility
solutions – today announced details for the first wave of its
global brand experience centers. Starting in the first half of
2022, the company will open its inaugural center in Los Angeles,
followed by a European center in Munich. Fisker Brand Experience
Centers will offer prospective customers the opportunity to see and
experience the company's vehicles, as well as speak with product
experts on hand.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20210721005948/en/
Fisker Inc. (NYSE: FSR) ("Fisker") –
passionate creator of the world's most sustainable electric
vehicles and advanced mobility solutions – today announced details
for the first wave of its global brand experience centers. Starting
in the first half of 2022, the company will open its inaugural
center in Los Angeles, followed by a European center in Munich.
Fisker Brand Experience Centers will offer prospective customers
the opportunity to see and experience the company's vehicles, as
well as speak with product experts on hand. (Photo: Business
Wire)
Following Los Angeles and Munich, the company plans to open at
least four additional centers in London, New York, Miami and
Copenhagen through the second half of 2022. The Fisker Ocean will
make its global debut at the upcoming 2021 LA Auto Show in
November, with production starting Nov. 17, 2022. Production
prototype testing will begin this year.
"With less than 500 days to run before we start on-time
production of the Fisker Ocean, we are simultaneously focused on
crafting our customer journey," said Fisker Chairman and CEO,
Henrik Fisker. "Our brand experience centers will be the primary
physical touchpoint for the majority of our prospective customers.
Our global rollout plans are focused on the largest metropolitan
areas for electric vehicle adoption – and where we can meet the
greatest number of our reservation holders."
The Fisker Ocean will enter the U.S. market at a starting MSRP
of $37,499 (excluding EV-related subsidies) and below €32,000 in
Germany (including taxes and EV-related subsidies), offering
compelling, high-value option packages to customers across the
Ocean's entire price range.
Including fleet orders from companies such as Credit Agricole
Consumer Finance, Onto and Viggo, Fisker has more than 62,000
hand-raisers and 17,300 paid reservations for the Ocean. The Fisker
reservation system, accessed via the Fisker App and Fisker website,
was set up in late 2019, enabling prospective customers to place a
vehicle reservation with the flexibility to cancel at any time.
Each vehicle reservation requires a $250 deposit with a 10% charge
($25) to cover third-party and administrative costs in the event of
a cancellation.
“Our reservation and order process was designed from the outset
to be transparent, to prioritize quality over quantity and to
ensure our stakeholders have confidence in the commitment of our
reservation holders,” added Mr. Fisker. “As we get closer to
launch, we will be working with our prospective owners to
transition their reservations into contracted orders. We have many
loyal supporters of the company waiting for their Ocean, and the
reservation system is purposely designed to be fair to those who
reserve with the intention to ultimately take delivery.”
Fisker Inc. is an American electric vehicle company
headquartered in California and publicly traded on the New York
Stock Exchange under the FSR ticker symbol. The co-founders are the
largest shareholders, with the majority of the shareholder base
located in the United States.
Fisker Inc. has the stated aim to lead on Environmental, Social
and Governance (ESG) – and to produce the world’s most sustainable
vehicles.
For more information or interview inquiries, contact
Fisker@GoDRIVEN360.com.
About Fisker Inc.
California-based Fisker Inc. is revolutionizing the automotive
industry by developing the most emotionally desirable and
eco-friendly electric vehicles on Earth. Passionately driven by a
vision of a clean future for all, the company is on a mission to
become the No. 1 e-mobility service provider with the world's most
sustainable vehicles. To learn more, visit www.FiskerInc.com – and
enjoy exclusive content across Fisker's social media channels:
Facebook, Instagram, Twitter, YouTube and LinkedIn.
Download the revolutionary new Fisker mobile app from the App
Store or Google Play store.
Forward-Looking Statements
This press release includes forward-looking statements, which
are subject to the "safe harbor" provisions of the US Private
Securities Litigation Reform Act of 1995. These statements may be
identified by words such as "feel," "believes," expects,"
"estimates," "projects," "intends," "should," "is to be," or the
negative of such terms, or other comparable terminology and
include, among other things, the quotations of our Chief Executive
Officer and statements regarding the planned start of production
and MSRP of the Ocean, the Company's future performance and other
future events that involve risks and uncertainties. Such
forward-looking statements are not guarantees of future performance
and are subject to risks and uncertainties, which could cause
actual results to differ materially from the forward-looking
statements contained herein due to many factors, including, but not
limited to: Fisker's limited operating history; Fisker's ability to
enter into additional manufacturing and other contracts with Magna,
or other OEMs or tier-one suppliers in order to execute on its
business plan; the risk that OEM and supply partners do not meet
agreed upon timelines or experience capacity constraints; Fisker
may experience significant delays in the design, manufacture,
regulatory approval, launch and financing of its vehicles; Fisker's
ability to execute its business model, including market acceptance
of its planned products and services; Fisker's inability to retain
key personnel and to hire additional personnel; competition in the
electric vehicle market; Fisker's inability to develop a sales
distribution network; and the ability to protect its intellectual
property rights; and those factors discussed in Fisker's Annual
Report on Form 10-K, as amended, under the heading "Risk Factors,"
filed with the Securities and Exchange Commission (the "SEC"), as
supplemented by Quarterly Reports on Form 10-Q, and other reports
and documents Fisker files from time to time with the SEC. Any
forward-looking statements speak only as of the date on which they
are made, and Fisker undertakes no obligation to update any
forward-looking statement to reflect events or circumstances after
the date of this press release.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20210721005948/en/
Fisker Inc. Simon Sproule, SVP, Communications 310.374.6177 |
Fisker@DRIVEN360.com
Rebecca Lindland, Director, Communications
rlindland@fiskerinc.com
Dan Galves, VP, Investor Relations dgalves@fiskerinc.com
FiskerIR@icrinc.com
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