Amerex Group Unveils Red Carter Swimwear's Revitalized Collection
March 28 2024 - 4:15PM
Business Wire
Amerex Group LLC (“Amerex”) is thrilled to announce the relaunch
of the iconic Red Carter swimwear brand. Collaborating with
renowned swimwear designer Red Carter, Amerex presents a refreshed
collection that seamlessly blends Red's unique design perspectives
and years of industry expertise.
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Red Carter High Contrast Collection
triangle bikini top with tie side bikini bottom. (Photo: Business
Wire)
Red Carter is designed to be the go-to swim and resort-wear
collection for confident young women who love to stand out wherever
they go. Offering a blend of fashion-forward pieces and everyday
staples that transcend seasons, Red Carter delivers a unique
product that combines novelty fabrics and vibrant prints with
flattering, functional silhouettes. The collection includes
swimwear and cover-ups designed for versatility and glamour,
appealing to those who wear swim styles beyond the beach.
"We are thrilled to unveil the Red Carter swimwear relaunch in
collaboration with the renowned designer himself. This venture
underscores our commitment to delivering exceptional products to
our customers," said Ira Ganger, CEO, Amerex Group.
"I've always seen myself as a storyteller through my designs.
Starting this new chapter with my designs is the most thrilling
adventure I could ask for. I can't wait to dress all my main
characters in the Red Carter label," shared Red Carter, expressing
his excitement about the collaboration.
The relaunch signifies Amerex's commitment to delivering
innovative and high-quality swimwear, catering to modern,
fashion-forward individuals.
Shop the New Collection Today at www.redcarter.com.
About Red Carter
Daniel Carter, also known as Red, was born and raised in
California and later moved to Miami Beach to establish his own
design firm and pursue his dream. Red began his career by working
for renowned designers like Victoria's Secret, Guess, Esprit, and
Oscar De La Renta. He currently operates from his design studio in
NYC, where all his ideas come to life. In 2011, Red Carter joined
forces with Amerex Group.
About Amerex Group
Amerex Group LLC, one of the largest US-based companies in the
outerwear and swimwear business, has been a trailblazer since its
inception in 1932. Headquartered in New York City, Amerex has
expanded through strategic acquisitions, incorporating top licensed
and proprietary brands into its portfolio. With design and
manufacturing capabilities in various fabrics, Amerex thrives
through strategic acquisitions, key licenses, and the successful
launch of proprietary brands.
For more information, please visit www.amerexgroup.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240328908642/en/
For media inquiries please contact: Roxanne Cohen,
rcohen@amerexgroup.com