HOLLISTER AND OPERATION WARM LAUNCH ANNUAL "BUY A COAT, GIVE A COAT" CAMPAIGN
November 29 2016 - 8:30AM
TO PROVIDE 10,000
NEW COATS FOR CHILDREN IN NEED
New Albany, OH, November 29,
2016-Hollister Co., a division of Abercrombie & Fitch Co.
(NYSE: ANF), launched its annual "Buy a Coat, Give a Coat" campaign
in partnership with non-profit organization, Operation Warm. For
each winter coat sold in Hollister stores across the United States
and online from Tuesday, November 29 through Tuesday, December 13,
a new Operation Warm coat will be donated to a child in need, up to
10,000 coats. In addition, starting today through Friday, December
2, Hollister will donate $1 to Operation Warm for each use of the
Hollister + Operation Warm Snapchat Geofilter, up to $10,000.
"As a company, we support health and wellness
programs that enrich the lives of children and teens and we are
grateful that our strong partnership with Operation Warm allows us
to do this in such a meaningful way," said Kristin Scott, Brand
President of Hollister Co. "We are excited for the continuation of
this program and we are looking forward to providing new, warm
coats for children across the country this holiday season."
The Operation Warm coats will be distributed to
communities across the nation, as well as an elementary school near
the company's headquarters in Columbus, Ohio.
"Last year, we partnered with Hollister for the
first time and were simply blown away by their overwhelming support
to help children in need," said Dick Sanford, Chairman &
Founder of Operation Warm. "We are beyond excited to continue our
partnership and discover new ways to help even more children across
the country experience a gift of happiness and warmth through a new
winter coat."
Operation Warm is a non-profit organization
dedicated to helping families in need by providing brand new winter
coats to children around the United States. Founded in 1998, they
manufacture high-quality winter coats exclusively for the children
they serve. To date, Operation Warm has given new winter coats to
over two million children throughout the country.
To help support this cause, stop by a Hollister
store and follow @hollisterco this holiday season. To learn more
about Operation Warm visit www.operationwarm.org.
About Hollister
Co.
The quintessential retail brand of the global teen consumer,
Hollister Co. celebrates the liberating spirit of the endless
summer inside everyone. Inspired by California's laidback
attitude, Hollister's clothes are designed to be lived in and made
your own, for wherever life takes you. A division of Abercrombie
& Fitch Co. (NYSE: ANF), Hollister provides an engaging,
welcoming, and unique shopping experience through its global
e-commerce websites and its 550 retail locations.
Media Contact:
Michael Scheiner
Abercrombie & Fitch Co.
(614) 283-6192
Public_Relations@abercrombie.com
Investor Contact:
Brian Logan
Abercrombie & Fitch Co.
(614) 283-6877
Investor_Relations@abercrombie.com
This
announcement is distributed by Nasdaq Corporate Solutions on behalf
of Nasdaq Corporate Solutions clients.
The issuer of this announcement warrants that they are solely
responsible for the content, accuracy and originality of the
information contained therein.
Source: Abercrombie & Fitch Co via Globenewswire
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