ARMONK, N.Y., March 5, 2015 /PRNewswire/ -- Gati Kintetsu
Express Private Limited (Gati KWE), a pioneer of express
distribution and supply chain management in India, has chosen IBM Commerce (NYSE: IBM) to
help online retailers meet the rising consumer demand for efficient
delivery of products.
The e-commerce market in India
is expected to grow 37 percent, to reach $20
billion this year, according to market estimates. To meet
the demands of an increasingly savvy online population, retailers
are under constant pressure to provide enhanced buying experiences
across mobile devices and shorter delivery times. This growing
e-commerce market poses a challenge to logistics companies, who
must keep pace with the consumer demand for instantly available
products offered at a competitive price.
Gati KWE, based in Hyderabad,
whose delivery network includes air, road and rail, operates a
fleet of 3,500 vehicles with more than 3,000 business partners
across India. To manage an
increasing volume of business with a multitude of retailers, Gati
KWE tapped into IBM Commerce capabilities to better integrate and
coordinate the complex and time-sensitive flow of products from
warehouse to store to home.
In India, the industry
typically sees a significant spike in online purchases during
festivals. Inventory planning is critical for any retailer to
better manage sales and promotions during these seasons in order to
meet customer expectations and demands. With IBM Commerce, Gati -
KWE can anticipate the high demand for the most popular gift items
based on analytic insights that examine past buying behavior. With
this insight, they can alert stakeholders that they will require
increased inventory to meet market demands without delays. This
ensures effective use of inventory and visibility into order cycle
times, giving their customers the best buying experience possible
while meeting their higher delivery expectations.
According to Dhruv Agarwal,
Executive Vice President, Gati, "By the year 2020 outsourced
eCommerce fulfillment and associated value added services are
poised to grow to a size of Rupees 3000
crore ($500 mn). Through the
implementation of this solution, Gati KWE is optimistic to emerge
as a leader and aims to corner a dominant share of the
opportunities in the e-Fulfillment segment. Gati-KWE always strives
to go beyond conventional boundaries to deliver quality service to
its customers and we were keen on embracing a more flexible,
real-time, and smarter supply chain management model that will be
efficient and help us fulfill demand faster."
Added Deepak Advani, General
Manager, IBM Commerce, "For retailers, the supply chain is their
backbone. As a chain is only as strong as its weakest link, a
broken promise at any touch point can hurt the customer experience
and brand loyalty. With more than 400M mobile subscribers and
growing, India's businesses need
to embrace new innovations to keep pace with higher customer
expectations."
The solutions will be implemented by IBM and IBM Business
Partner Bridge solutions.
About GATI KWE
GATI-Kintetsu Express Private Limited (GATI-KWE) is a joint
venture company between GATI- India's pioneer and leader in Express
Distribution and Supply Chain Solutions and Kintetsu World Express
Japan's leading logistics provider. Following the joint venture
GATI-KWE today offers an unmatched service offering that brings in
local experience with global expertise across modes of
transportation. GATI-KWE is a 3500 people strong company with an
intrinsic network that spans the length and breadth of India -
GATI-KWE has a reach of 99.3% covering 667 districts out of 671
districts in India with a fleet
size of more than 4000 vehicles.
About IBM Commerce
More than 35,000 clients globally draw upon the IBM Commerce
portfolio which includes unmatched analytics, integration and
industry expertise. IBM Commerce is built on $3.5 billion in organic growth, more than 1,500
patents in commerce-related technologies, and more than 8,000
consultants and industry experts to help clients deliver a
personalized and relevant experience at every touch point of the
customer journey. For more information on IBM Commerce, please
click here.
Gayatri Doda
IBM Media Relations
gayadoda@in.ibm.com
+91 9632289966
Lizette Kodama
IBM Media Relations
lkodama@us.ibm.com
646-675-0750
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SOURCE IBM