ARMONK, N.Y., Sept. 21, 2017 /PRNewswire/ -- IBM (NYSE:
IBM) is bringing its expertise in sports venue infrastructure
design and implementation to the practice field for newly formed
Major League Soccer Club, Atlanta United, providing a year-round,
state-of-the art technological experience for the players and
staff.
The IBM solution will enhance the overall team operations
experience with better coverage for the Wi-Fi systems to meet
management, coaches, and players' expectations for wireless
connectivity to mobile devices, e-commerce and entertainment
options and delivery of data.
Additionally, Interactive Digital Signage and Media Distribution
will provide a world class personalized experience for team
operations as well as secured mobile, cloud and social access for
management, coaches, and players. Integrated monitoring and
security infrastructure will also be implemented to provide a
secured practice venue utilizing the latest in physical security
systems. The IBM developed solution will leverage a single
fiber infrastructure, which allows for lower cost to acquire and
operate the solution.
IBM is designing and deploying a converged fiber optic
technology infrastructure. The IBM solution includes:
- Passive Optical Networks (PON) for Wi-Fi, physical security
cameras and access control
- Audio visual infrastructure such as IPTV for the facility which
will allow team operations to interact and receive broadcasted
games into the facility from the Mercedes Benz Stadium (the team's
game-day stadium) and to summon multi-camera replays,
video-on-demand, game-tracker visualizations, head-to-head matchups
and more
- A physical security system for the new practice venue will
include badge access and security cameras
"IBM has helped to create an innovative technology architecture
solution for our Atlanta United soccer franchise," says
Jared Miller, chief digital officer,
AMB Sports and Entertainment. "We are proud to have them as our
partners for both our Children's Healthcare of Atlanta Training
Ground as well as Mercedes-Benz Stadium."
This follows the strategic partnership between IBM and AMB
Sports and Entertainment to deliver a game-changing fan experience
at the new Mercedes-Benz Stadium which will enable AMBSE to provide
highly advanced, interactive technologies for sporting events
including Atlanta Falcons and Atlanta United games as well as
concerts and other marquee events.
"More and more, teams are investing in dedicated, state of the
art practice venues, which provide an opportunity to recruit,
train, and prepare some of the best athletes in the world" said
Roger Hasson, general manager, IBM
Services. "Our model to enhance team performance is to first,
design, build and manage the infrastructure to support team
operations in the practice venue, and then, at the appropriate
time, design, build and manage to serve as a digital command center
for talent management year-round."
IBM's Services aspires to be the digital reinvention partner for
leading Sports and Entertainment clients across the world and
formalizes the design that IBM interactive experience, the
industry's largest hybrid digital agency and consultancy, has
delivered for events such as The Masters and the tennis Grand Slam
events -- Wimbledon, US Open and Australian Open. The practice is
the integrating front end of IBM's proven sports capabilities --
spanning personalized fan engagement (mobile and web) with clients
like US Open and The Masters, data management for team performance
with the clients like the Toronto Raptors and USA Cycling; and the optimization of venue
infrastructure for venues like Atlanta's Mercedes-Benz Stadium and
Kyle Field at Texas A&M.
The full suite of solutions IBM brings to the 'smarter-stadium'
market includes fan engagement platform design consulting, IBM
Sports Insights Central Digital Command Center for team
performance, the IBM Transformative Sports Enterprise Architecture
including fiber-based networking, flash storage, wireless
networking and open-standard hybrid cloud delivery as the basis of
emerging business solutions.
About IBM Global Technology Services
IBM Global Technology Services offers end-to-end IT consulting and
business services supported by an unparalleled global delivery
network that is transforming its business to lead in an era of
Cognitive and Cloud. As a cloud services integrator, GTS is
managing the services and underlying infrastructure in an
integrated and unified way. It is modernizing clients' IT
environments to help them meet the increasingly complex customer
demands. GTS provides clients with innovative technology solutions
that help them to improve their business processes and in turn,
profitability.
For more information on IBM's Sports and Entertainment consulting
services, please visit - www.ibm.com/sports.
Contact:
Tricia Vuiton
IBM Media Relations
914-765-4980
tavuiton@us.ibm.com
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SOURCE IBM