• Year-to-date electrified vehicle
sales including battery, fuel cell, hybrid and plug-in
hybrid top 455,142 representing 27.9 percent of total
volume
• 26 electrified vehicle options
between both Toyota and Lexus brands, the most among
any automaker
• 2024 Lexus RX plug-in
hybrid available in showrooms; all-new 2024 Lexus TX with available
hybrid on sale this week; fourth generation 2024 Toyota Tacoma on
sale in December
PLANO,
Texas, Oct. 3, 2023 /PRNewswire/ -- Toyota Motor
North America (TMNA) today reported U.S. September 2023 sales of 203,904 vehicles, up 13.9
percent on a volume basis and up 9.5 percent on a daily selling
rate (DSR) basis versus September
2022. September 2023 sales of
electrified vehicles totaled 64,298, representing 31.5 percent of
total monthly sales.
For the third quarter of 2023, TMNA reported U.S. sales of
590,296 vehicles, up 12.2 percent on a volume basis and up 10.8
percent on a DSR basis. Third quarter electrified vehicle sales
totaled 184,666, representing 31.3 percent of total year-to-date
sales.
Toyota division posted September sales of 177,654 vehicles,
up 12.9 percent on a volume basis and up 8.6 percent on a DSR
basis. For the third quarter of 2023, Toyota division reported
sales of 515,400 vehicles, up 12.4 percent on a volume basis and up
11 percent on a DSR basis.
Lexus division posted September sales of 26,250 vehicles, up
20.9 percent on a volume basis and up 16.2 percent on a DSR basis.
For the third quarter of 2023, Lexus division reported sales of
74,896 vehicles, up 10.9 percent on a volume basis and up 9.5
percent on a DSR basis.
"With the introduction of several electrified vehicles including
the all-new Toyota Grand Highlander hybrid, Toyota Corolla Cross
hybrid, Toyota Prius, and the Lexus RX plug-in hybrid, customers
now have 26 Toyota and Lexus electrified vehicle options to choose
from, the most among any automaker," said Jack Hollis, executive vice president, Sales,
TMNA. "We anticipate continued strong sales momentum as we close
out 2023 as dealer stock improves and key new products like the
fourth generation Toyota Tacoma and Lexus TX and TX hybrid hit
showroom floors."
September, Third Quarter and Year-To-Date Highlights
TMNA:
- September electrified vehicle sales of 64,298, up 81.5 percent;
represents 31.5 percent of total sales volume
- Year-to-date electrified vehicle sales of 455,142, up 20.3
percent; represents 27.9% percent of total sales volume
- 26 electrified Toyota and Lexus vehicle options available at
dealerships
- Passenger car September sales up 10 percent
- Truck September sales up 15.7 percent
Toyota Division:
- Electrified vehicle Sept. sales up 88.2 percent
- Sept. electrified vehicle ratio: 27.9 percent
- Year to date 2023 electrified vehicle ratio: 31.3 percent
- Passenger car Sept. sales up 11.2 percent
- Prius Sept. sales up 68.7 percent
- SUV Sept. sales 20.7 percent
- Venza Sept. sales up 145 percent
- Best-ever Sept. sales:
- bZ4X
- Corolla Cross HEV
- Corolla HEV
- Crown
- Grand Highlander
- Grand Highlander HEV
- Sequoia
- Tundra HEV
- Best-ever YTD sales:
- bZ4X
- Corolla Cross
- Corolla HEV
- Mirai
- Sequoia
- Tundra HEV
Lexus Division:
- Electrified vehicle Sept. sales up 84.0 percent
- Sept. electrified vehicle ratio: 28.7 percent
- Year-to-date electrified vehicle ratio: 27.9 percent
- IS Sept. sales up 12.9 percent
- Luxury utility vehicle Sept. sales up 28.6 percent; YTD up 19.9
percent
- UX June sales up 36.8 percent; YTD up 19.4 percent
- NX June sales up 64.8 percent; YTD sales up 63.3 percent
- RX June sales up 8.9 percent; YTD sales up 4 percent
- LX June sales up 404 percent; YTD sales up 94.7 percent
- Best-ever Sept. sales:
- Total vehicles
- Total utility vehicles
- Total electrified vehicles
- IS 500
- NX HEV
- NX PHEV
- Total NX
- RX HEV
- RZ
- RX PHEV
- Best-ever year-to-date sales:
- Total electrified vehicles
- IS 500
- NX HEV
- NX PHEV
- Total NX
- RX HEV
- RX PHEV
- RZ
Note:
HEV = Hybrid Electric Vehicle
PHEV
= Plug-In Hybrid Electric Vehicle
FCEV = Fuel Cell
Electric Vehicle
BEV = Battery Electric Vehicle
About Toyota
Toyota (NYSE:TM) has been a part of the cultural fabric in
the U.S. for more than 65 years, and is committed to advancing
sustainable, next-generation mobility through our Toyota and Lexus
brands, plus our nearly 1,500 dealerships.
Toyota directly employs more than 49,000 people in the U.S.
who have contributed to the design, engineering, and assembly of
more than 33 million cars and trucks at our nine manufacturing
plants. By 2025, Toyota's 10th plant in North Carolina will begin to manufacture
automotive batteries for electrified vehicles. With more
electrified vehicles on the road than any other automaker, Toyota
currently offers 26 electrified options.
Through its Driving Possibilities initiative, the Toyota
USA Foundation has committed
$110 million to create innovative
educational programs within, and in partnership with, historically
underserved and diverse communities near the company's 14 U.S.
operating sites.
Media Contacts:
Ed
Hellwig
469.292.1165
edward.hellwig@toyota.com
Media
Websites:
|
ToyotaNewsroom.com
|
|
LexusNewsroom.com
|
TOYOTA U.S. SALES SUMMARY
|
September 2023
|
|
-- CURRENT MONTH --
|
-- CALENDAR YEAR TO DATE
--
|
|
|
|
|
|
|
|
|
|
|
2023
|
2022
|
DSR %
|
VOL %
|
2023
|
2022
|
DSR %
|
VOL %
|
TOTAL TMNA
|
203,904
|
179,050
|
9.5
|
13.9
|
1,628,816
|
1,571,717
|
3.2
|
3.6
|
TOTAL TOYOTA
DIV.
|
177,654
|
157,332
|
8.6
|
12.9
|
1,404,508
|
1,373,105
|
1.8
|
2.3
|
TOTAL LEXUS
DIV.
|
26,250
|
21,718
|
16.2
|
20.9
|
224,308
|
198,612
|
12.4
|
12.9
|
COROLLA
|
22,679
|
18,874
|
15.5
|
20.2
|
165,693
|
171,556
|
-3.8
|
-3.4
|
SUPRA
|
185
|
220
|
-19.1
|
-15.9
|
2,097
|
3,855
|
-45.8
|
-45.6
|
GR86 (INCL
FR-S)
|
960
|
865
|
6.7
|
11
|
8,737
|
9,691
|
-10.2
|
-9.8
|
MIRAI
|
132
|
7
|
1,713.0
|
1,786.0
|
2,604
|
1,437
|
80.4
|
81.2
|
CROWN
|
2,421
|
0
|
0
|
0
|
13,054
|
0
|
0
|
0
|
AVALON
|
1
|
160
|
-99.4
|
-99.4
|
52
|
12,144
|
-99.6
|
-99.6
|
PRIUS
|
4,342
|
2,574
|
62.2
|
68.7
|
27,890
|
27,008
|
2.8
|
3.3
|
CAMRY
|
25,485
|
27,859
|
-12
|
-8.5
|
217,975
|
214,403
|
1.2
|
1.7
|
TOTAL TOYOTA DIV. CAR
|
56,205
|
50,559
|
6.9
|
11.2
|
438,102
|
440,094
|
-0.9
|
-0.5
|
IS
|
1,888
|
1,673
|
8.5
|
12.9
|
17,168
|
16,331
|
4.7
|
5.1
|
RC
|
169
|
283
|
-42.6
|
-40.3
|
1,314
|
1,950
|
-32.9
|
-32.6
|
ES
|
3,394
|
3,512
|
-7.1
|
-3.4
|
28,941
|
32,372
|
-11
|
-10.6
|
LS
|
153
|
267
|
-44.9
|
-42.7
|
1,725
|
1,989
|
-13.7
|
-13.3
|
LC
|
178
|
71
|
141.1
|
150.7
|
1,331
|
993
|
33.5
|
34
|
TOTAL LEXUS DIV. CAR
|
5,782
|
5,806
|
-4.2
|
-0.4
|
50,481
|
53,637
|
-6.3
|
-5.9
|
TOTAL TMNA CAR
|
61,987
|
56,365
|
5.7
|
10
|
488,583
|
493,731
|
-1.5
|
-1
|
C-HR
|
1
|
308
|
-99.7
|
-99.7
|
776
|
10,313
|
-92.5
|
-92.5
|
BZ4X
|
1182
|
0
|
0.0
|
0.0
|
6,486
|
235
|
2,648.0
|
2,660.0
|
RAV4
|
38,098
|
32,317
|
13.4
|
17.9
|
302,831
|
303,341
|
-0.6
|
-0.2
|
COROLLA
CROSS
|
7,030
|
6,465
|
4.6
|
8.7
|
49,160
|
37,521
|
30.5
|
31
|
VENZA
|
3,190
|
1,303
|
135.4
|
144.8
|
22,087
|
23,131
|
-4.9
|
-4.5
|
HIGHLANDER
|
9,407
|
19,743
|
-54.2
|
-52.4
|
138,178
|
164,451
|
-16.3
|
-16.0
|
GRAND
HIGHLANDER
|
10,177
|
0
|
0
|
0
|
24,376
|
0
|
0
|
0
|
4RUNNER
|
12,083
|
8,842
|
31.4
|
36.7
|
86,594
|
93,419
|
-7.7
|
-7.3
|
SEQUOIA
|
2,129
|
9
|
22,646.0
|
23,556.0
|
15,790
|
507
|
3,000.9
|
3,014.4
|
TOTAL TOYOTA DIV. SUV
|
83,298
|
68,988
|
16.1
|
20.7
|
646,284
|
632,962
|
1.7
|
2.1
|
SIENNA
|
6,311
|
6,498
|
-6.6
|
-2.9
|
47,753
|
49,658
|
-4.3
|
-3.8
|
TACOMA
|
20,579
|
21,470
|
-7.8
|
-4.1
|
179,681
|
175,872
|
1.7
|
2.2
|
TUNDRA
|
11,261
|
9,817
|
10.3
|
14.7
|
92,688
|
74,519
|
23.8
|
24.4
|
TOTAL TOYOTA DIV. PICKUP
|
31,840
|
31,287
|
-2.1
|
1.8
|
272,369
|
250,391
|
8.3
|
8.8
|
TOTAL TOYOTA DIV. TRUCK
|
121,449
|
106,773
|
9.4
|
13.7
|
966,406
|
933,011
|
3.1
|
3.6
|
UX
|
826
|
604
|
31.5
|
36.8
|
9,374
|
7,850
|
18.9
|
19.4
|
NX
|
6,131
|
3,720
|
58.5
|
64.8
|
51,685
|
31,651
|
62.6
|
63.3
|
RZ
|
443
|
0
|
0
|
0
|
2,511
|
0
|
0
|
0
|
RX
|
9,405
|
8,640
|
4.7
|
8.9
|
83,491
|
80,299
|
3.5
|
4
|
GX
|
2,932
|
2,803
|
0.6
|
4.6
|
21,492
|
22,466
|
-4.8
|
-4.3
|
LX
|
731
|
145
|
384.7
|
404.1
|
5,274
|
2,709
|
93.8
|
94.7
|
TOTAL LEXUS DIV. TRUCK
|
20,468
|
15,912
|
23.7
|
28.6
|
173,827
|
144,975
|
19.4
|
19.9
|
TOTAL TMNA TRUCK
|
141,917
|
122,685
|
11.2
|
15.7
|
1,140,233
|
1,077,986
|
5.3
|
5.8
|
Selling Days
|
26
|
25
|
|
|
230
|
229
|
|
|
DSR = Daily Selling Rate
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
TOYOTA U.S. ELECTRIFIED VEHICLE SALES
SUMMARY
|
September 2023
|
|
-- CURRENT MONTH --
|
|
-- CALENDAR YEAR TO DATE --
|
|
2023
|
2022
|
DSR %
|
VOL%
|
2023
|
2022
|
DSR %
|
VOL%
|
TOYOTA PRIUS
HYBRID
|
2,999
|
1,887
|
52.8
|
58.9
|
21,932
|
19,539
|
11.8
|
12.2
|
TOYOTA PRIUS
PRIME
|
1,343
|
687
|
88.0
|
95.5
|
5,958
|
7,469
|
-20.6
|
-20.2
|
TOYOTA COROLLA
HYBRID
|
4,645
|
1,378
|
224.1
|
237.1
|
36,739
|
22,904
|
59.7
|
60.4
|
TOYOTA CAMRY
HYBRID
|
3,779
|
4,151
|
-12.5
|
-9.0
|
22,078
|
33,104
|
-33.6
|
-33.3
|
TOYOTA AVALON
HYBRID
|
0
|
32
|
-100.0
|
-100.0
|
8
|
3,547
|
-99.8
|
-99.8
|
TOYOTA MIRAI
|
132
|
7
|
1,713.0
|
1,786.0
|
2,604
|
1,437
|
80.4
|
81.2
|
TOYOTA CROWN
|
2,421
|
0
|
0
|
0
|
13,054
|
0
|
0
|
0
|
TOYOTA SIENNA
HYBRID
|
6,307
|
6,498
|
-6.7
|
-2.9
|
47,745
|
49,630
|
-4.2
|
-3.8
|
TOYOTA HIGHLANDER
HYBRID
|
2,714
|
1,432
|
82.2
|
89.5
|
41,417
|
31,787
|
29.7
|
30.3
|
TOYOTA GRAND HIGHLANDER
HYBRID
|
2,585
|
0
|
0
|
0
|
6,201
|
0
|
0
|
0
|
TOYOTA SEQUOIA
HYBRID
|
2,126
|
1
|
22646
|
23,556
|
15,760
|
1
|
3,000
|
3,014
|
TOYOTA BZ4X
BEV
|
1,182
|
0
|
0.0
|
0.0
|
6,486
|
235
|
2,648.0
|
2,660.0
|
TOYOTA RAV4
HYBRID
|
15,279
|
9,402
|
56.3
|
62.5
|
103,329
|
124,153
|
-17.1
|
-16.8
|
TOYOTA RAV4
PRIME
|
3,051
|
1,237
|
137.2
|
146.6
|
18,851
|
14,122
|
32.9
|
33.5
|
TOYOTA COROLLA CROSS
HYBRID
|
2,425
|
0
|
0
|
0
|
7,322
|
0
|
0
|
0
|
TOYOTA VENZA
HYBRID
|
3,190
|
1,303
|
135.4
|
144.8
|
22,087
|
23,131
|
-4.9
|
-4.5
|
TOYOTA TUNDRA
HYBRID
|
2,592
|
2,153
|
15.8
|
20.4
|
21,251
|
7,189
|
194.3
|
195.6
|
LEXUS ES
HYBRID
|
1,315
|
1,264
|
0
|
4
|
9,285
|
10,459
|
-11.6
|
-11.2
|
LEXUS UX
HYBRID
|
826
|
541
|
46.8
|
52.7
|
9,372
|
4,511
|
106.9
|
107.8
|
LEXUS NX
HYBRID
|
2,088
|
1,102
|
82.2
|
89.5
|
12,360
|
8,571
|
43.6
|
44.2
|
LEXUS NX PLUG-IN
HYBRID
|
476
|
264
|
73.4
|
80.3
|
3,803
|
2,782
|
36.1
|
36.7
|
LEXUS RZ BEV
|
443
|
0
|
0
|
0
|
2,511
|
0
|
0
|
0
|
LEXUS RX
HYBRID
|
2,372
|
2,064
|
10.5
|
14.9
|
24,881
|
13,728
|
80.5
|
81.2
|
LEXUS LS
HYBRID
|
6
|
14
|
-58.8
|
-57.1
|
84
|
46
|
81.8
|
82.6
|
LEXUS LC
HYBRID
|
2
|
2
|
-3.8
|
0.0
|
24
|
15
|
59.3
|
60.0
|
TOTAL TMNA Electrified Vehicles
|
64,298
|
35,419
|
74.6
|
81.5
|
455,142
|
378,360
|
19.8
|
20.3
|
TOTAL TOYOTA Electrified
Vehicles
|
56,770
|
30,168
|
80.9
|
88.2
|
392,822
|
338,248
|
15.6
|
16.1
|
TOTAL LEXUS Electrified
Vehicles
|
7,528
|
5,251
|
37.8
|
43.4
|
62,320
|
40,112
|
54.7
|
55.4
|
TOTAL TMNA SALES RATIO
|
31.5 %
|
19.8 %
|
|
|
27.9 %
|
24.1 %
|
|
|
Selling Days
|
26
|
25
|
|
|
230
|
229
|
|
|

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SOURCE Toyota Motor North America