QAD Inc. (NASDAQ: QADI), a leading provider of enterprise software and services for global manufacturers, announced today that Pam Lopker, president and founder for QAD, and Gordon Fleming, executive vice president and chief marketing officer for QAD, will join QAD Asia-Pacific and Thailand executives in unveiling QAD Enterprise Applications 2010.1 and sharing QAD strategies and global manufacturing insights with leading Asia-Pacific manufacturers and media in Bangkok, Thailand, on October 14 – 15, 2010.

Thailand is a focused market for QAD in Asia-Pacific and has experienced significant growth in recent years. QAD is proud that QAD Enterprise Applications is used among leading Thailand-based manufactured product companies, including Auto Alliance Thailand, NHK Spring, NOK Precision Component, Ampol Food Processing, and Thai Vegetable Oil.

On October 14, Lopker and Fleming will be joined by Paul Henderson, QAD senior vice-President for Asia-Pacific, and Stefan de Haar, QAD business unit manager, South Asia, in hosting a QAD Customer Briefing event. QAD executives will discuss how global manufacturing trends, including lean manufacturing and supply chain trends, are impacting global enterprise resource planning (ERP) development and adoption in the Asia-Pacific and Thailand marketplace.

On October 15, Lopker and Fleming will concurrently host several one-on-one meetings with mainstream and IT-based Thai media, respectively. Lopker will share an overview of QAD’s corporate vision and business direction, and global manufacturing trends as they relate to Thai and Asia-Pacific based manufacturers.

Fleming will share insights on QAD’s local go-to-market and customer support strategies for the Asia-Pacific region, and discuss the latest feature enhancements to QAD Enterprise Applications 2010.1, QAD’s latest product release, launched in September 2010.

About the Presenters

Pamela Lopker is Chairman of the Board and President of QAD. Lopker founded the company in 1979 and is responsible for shaping the vision and strategic direction of QAD, as well as directing the company’s global research and development efforts.

Lopker has long been recognized for her entrepreneurialism and leadership in the advancement in manufacturing software. In March 2001, Fortune magazine named Lopker a "Hero of U.S. Manufacturing." She has been profiled four times by Forbes magazine and numbers among Manufacturing Systems’ “Legends of Manufacturing,” as well as START magazine’s manufacturing industry visionaries. She received Ernst & Young’s Entrepreneur of the Year award for the Greater Los Angeles area in 1996.

Lopker earned a Bachelor of Arts degree in mathematics from the University of California, Santa Barbara. She is certified in Production and Inventory Management (CPIM) by the American Production and Inventory Control Society (APICS).

Gordon Fleming is Chief Marketing Officer of QAD, responsible for leading the company’s global marketing organization. He is also responsible for the definition of QAD’s key market strategy and development of the company’s strategic vertical roadmaps. Fleming joined QAD in 1995 and was responsible for QAD operations in Australia and New Zealand. In addition to enterprise resource planning software, his previous experience includes work in the corporate finance sector at Schroders plc and Barclays Group plc in the United Kingdom. With a background in electrical engineering, Fleming also has worked in commissioning and manufacturing roles for the defense and communications sectors.

About QAD

QAD is a leading provider of enterprise applications for global manufacturing companies specializing in automotive, consumer products, electronics, food and beverage, industrial and life science products. QAD applications provide critical functionality for managing manufacturing resources and operations within and beyond the enterprise, enabling global manufacturers to collaborate with their customers, suppliers and partners to make and deliver the right product, at the right cost and at the right time. For more information about QAD, telephone +1-805-566-6000, or visit the QAD web site at www.qad.com.

“QAD” is a registered trademark of QAD Inc. All other products or company names herein may be trademarks of their respective owners.

Note to Investors: This press release contains certain forward-looking statements made under the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. A number of risks and uncertainties could cause actual results to differ materially from those in the forward-looking statements. These risks include, but are not limited to, evolving demand for the company’s software products and products that operate with the company’s products; the company’s ability to sustain license and service demand; the company’s ability to leverage changes in technology; the company’s ability to sustain customer renewal rates at current levels; the publication of opinions by industry and financial analysts about the company, its products and technology; the reliability of estimates of transaction and integration costs and benefits; the entry of new competitors or new offerings by existing competitors and the associated announcement of new products and technological advances by them; delays in localizing the company’s products for new or existing markets; the ability to recruit and retain key personnel; delays in sales as a result of lengthy sales cycles; changes in operating expenses, pricing, timing of new product releases, the method of product distribution or product mix; timely and effective integration of newly acquired businesses; general economic conditions; exchange rate fluctuations; and, the global political environment. In addition, revenue and earnings in the enterprise resource planning (ERP) software industry are subject to fluctuations. Software license revenue, in particular, is subject to variability with a significant proportion of revenue earned in the last month of each quarter. Given the high margins associated with license revenue, modest fluctuations can have a substantial impact on net income. Investors should not use any one quarter’s results as a benchmark for future performance. For a more detailed description of the risk factors associated with the company and the industries in which it operates, please refer to the company’s Annual Report on Form 10-K for fiscal 2010 ended January 31, 2010.

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