Analyzed data from 500+ Event Planners delivers
actionable insights to be covered in Community Brands' upcoming
webinar
ST.
PETERSBURG, Fla., April 18,
2024 /PRNewswire/ -- Community Brands is proud
to announce the results of the 2024 Event Trends Study in a live
reveal webinar. Event technology experts and coauthors will share
comprehensive findings and actionable insights from over 500
professionals who plan events for associations, nonprofits,
corporations, and government organizations.
Ignite Event Success: Technology is the game-changer for
enhanced attendee experiences and value
As an event technology thought leader, Community Brands has been
driving innovation and helping organizations navigate the dynamic
events industry. Since 2016, the company has conducted the
association industry's only annual Associations Trends Research
Study to include both pros and members perspectives –
including insights about the importance of delivering modern,
memorable events. Similarly, this second annual Event Trends Study
seeks to explore key trends and strategies that are driving success
for forward-thinking organizations.
What you'll learn in this study:
- Current event tech trends and insights into Event Planners'
experiences and mindsets
- How technology helps Event Planners improve key aspects of
event management
- Event Planners' strategies for marketing events and improving
the event experience
- How to use this study to take your events to the next
level
"We are thrilled to share this data that confirms, for the
second year in a row, that the events industry is full of
opportunity," said Jennifer Lee,
President, Associations & Events division, Community Brands.
"Seeing these positive trends also reinforces the vital link
between technology and event success, and we are proud to invest in
research that provides concrete information and strategies to help
event professionals elevate attendees' experiences, foster deeper
engagement, and find even more success."
A few 2024 Event Trends Study sneak peek insights:
Like last year, organizations that are early adopters of
technology report stronger growth in almost every area of event
execution. And attendee engagement is reported as a high priority
-- even higher for Event Planners whose organizations are early
adopters of technology.
- 48% of Event Planners say that incorporating new or better
technology into events is a top priority.
- Choosing the right event technology is among the five
biggest challenges to achieving event goals.
- Only 30% of Event Planners express full confidence that their
organization has a holistic event attendee experience strategy and
approach.
- 57% of Event Planners say providing a memorable attendee
experience is a top priority in the next 12 months
The downloadable study is automatically included in the webinar
wrap-up email, before it goes live on the website, which means
attendees will have first access to view the 2024 Event Trends
Study, "Ignite Event Success: Technology is the
game-changer for enhanced attendee experiences and value."
Register for the webinar today
About Community Brands
Community Brands amplifies the impact of over 50,000
purpose-driven organizations in over 30 countries. Associations,
nonprofits, and K-12 schools rely on our software and services to
solve their most critical challenges: engage the people they serve,
simplify operations, and grow revenue. Built with reliability at
the core and strategically focused on events, education, careers,
fundraising, financials, and operations, our family of brands is
bound by a common purpose to serve the organizations that make our
communities a better place to live. Learn more at
communitybrands.com and follow us on LinkedIn and
Facebook.
Media contact:
Jessi Cape
press@communitybrands.com
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SOURCE Community Brands