Sunday Mirror Main Beneficiary After News Of The World Closure
August 12 2011 - 7:56AM
Dow Jones News
Trinity Mirror PLC's (TNI) Sunday Mirror tabloid is officially
the main beneficiary from last month's closure of rival News of the
World in the U.K. by its parent company News Corp. (NW) following
the phone-hacking scandal.
The Sunday Mirror's circulation increased sharply to 1,786,454
in July from 1,155,101 a year earlier, according to the Audit
Bureau of Circulations national newspaper figures released Friday
lunchtime. The figures were divulged by Trinity Mirror Chief
Executive Sly Bailey earlier Friday on a conference call with
reporters.
Trinity Mirror's People tabloid saw its circulation rise to
806,544 in July from 539,692 a year earlier.
News Corp. closed the News of the World on July 10, amid scandal
over allegations of phone hacking and other malpractices. The
168-year-old tabloid was the U.K.'s best-selling Sunday paper, with
an average circulation of 3.7 million, according to analysis firm
TGI Kantar Media UK. Some 3.8 million copies of the final issue
were sold.
As a result, News Corp. now only has three U.K. newspaper
titles: The Sun, The Times and The Sunday Times.
In the wake of the scandal, Trinity Mirror last month said it
would review editorial practices at all its newspapers. Rival Daily
Mail & General Trust PLC (DMGT.LN) also said last month that
non of its titles had published stories based on intercepted phone
messages.
News Corp. owns Dow Jones & Co., publisher of this newswire
and The Wall Street Journal.
-By Lilly Vitorovich, Dow Jones Newswires; 44-0-207 842 9290;
lilly.vitorovich@dowjones.com
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