Canon Lenses Dominate the Sidelines as the New EOS-1D X Mark II Makes Its Debut at the Big Game
February 09 2016 - 2:48PM
Business Wire
On February 7th, the top sports photographers from across the
country gathered in the San Francisco Bay Area to cover the Big
Game between the teams from Carolina and Denver. With more than 70
percent* of the photographers in the San Francisco stadium using
Canon EOS DSLR cameras and EF lenses, Canon’s iconic white lenses
filled the sidelines from the opening kickoff to the final
whistle.
“Seeing such a large number of the country’s most talented
sports photographers choosing Canon equipment to photograph the
country’s biggest sporting event of the year is always such a
humbling honor for Canon. Their iconic images of the game will be
seen by millions of people around the world for years to come, and
this drives Canon to ensure both our products and support live up
to the requirements and expectations of our loyal customers,” said
Yuichi Ishizuka, president and COO, Canon U.S.A., Inc.
Veteran sports photographers and Canon Explorers of Light Peter
Read Miller and Damian Strohmeyer were on the sidelines using the
brand-new EOS-1D X Mark II DSLR Camera, the first public use of the
camera in the U.S. since being announced to the public on February
1. "The EOS-1D X Mark II is a marked improvement in file quality,
and the performance was huge at higher ISO," said Strohmeyer. "This
camera is a big step up!"
A full complement of friendly and knowledgeable staff from Canon
Professional Services (CPS), a fixture at major sporting events
throughout the year, were on site at the stadium for the entire
weekend providing comprehensive equipment maintenance, extensive
equipment loans and expert technical support to the major photo
agencies and individual photographers covering the game. "The
equipment loan from CPS really gave us some opportunities for our
coverage we wouldn't have otherwise," said Carlos Avila Gonzalez,
photo/video journalist for the San Francisco Chronicle. "When an
event as large and globally renowned as this is in your area, you
have to step up to deliver the kind of work that keeps readers and
viewers engaged and constantly seeing your publication as the go-to
source for visual content. Canon's help with equipment allowed us
to provide that kind of coverage."
Canon Professional Services will be proudly attending to
photographers at over 32 events this year including major sporting,
auto racing, Hollywood, and political events throughout the
year.
In addition to the lenses on the sideline, Canon’s line of HD
broadcast lenses were also used extensively to help deliver the
game to more than 110 million television viewers.
For more information about CPS:
http://www.cps.usa.canon.com/
For more information about the EOS-1D X Mark II DSLR camera:
http://usa.canon.com/EOS1DXMarkII
About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer,
business-to-business, and industrial digital imaging solutions to
the United States and to Latin America and the Caribbean (excluding
Mexico) markets. With approximately $31 billion in global revenue,
its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in
U.S. patents granted in 2014† and is one of Fortune Magazine's
World's Most Admired Companies in 2015. Canon U.S.A. is committed
to the highest level of customer satisfaction and loyalty,
providing 100 percent U.S.-based consumer service and support for
all of the products it distributes. Canon U.S.A. is dedicated to
its Kyosei philosophy of social and environmental
responsibility. In 2014, the Canon Americas Headquarters secured
LEED® Gold certification, a recognition for the design,
construction, operations and maintenance of high-performance green
buildings. To keep apprised of the latest news from Canon U.S.A.,
sign up for the Company's RSS news feed by
visiting www.usa.canon.com/rss and follow us on
Twitter @CanonUSA. For media inquiries, please
contact pr@cusa.canon.com.
†Based on weekly patent counts issued by United States Patent
and Trademark Office
*Based on Canon U.S.A., Inc., survey and data, as of February 9,
2016.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20160209006608/en/
Editorial Contacts:Canon
U.S.A., Inc.Robert Luckett, (631)
330-5205rluckett@cusa.canon.comorCanon U.S.A., Inc.Leigh Nofi,
(631) 330-3783lnofi@cusa.canon.comorCanon U.S.A.
website:http://www.usa.canon.comorFor sales
information/customer
support:1-800-OK-CANONccenter@cits.canon.com
Canon (NYSE:CAJ)
Historical Stock Chart
From Mar 2024 to Apr 2024
Canon (NYSE:CAJ)
Historical Stock Chart
From Apr 2023 to Apr 2024