Media Alert: Rocket Fuel Supports Digiday Programmatic Summit With VIP Sponsorship
April 28 2015 - 9:00AM
Business Wire
Rocket Fuel (NASDAQ:FUEL), a leading programmatic marketing
platform provider that uses artificial intelligence (AI) at Big
Data scale to optimize marketing ROI for global agencies and
enterprise marketers, today announced that the company is
sponsoring the upcoming Digiday Programmatic Summit to share
industry best practices in the programmatic ad-buying process.
Digiday Programmatic Summit
Rocket Fuel is a VIP Dinner Sponsor at the Digiday Programmatic
Summit. Brands, agencies, and publishers are expected to attend the
summit to discuss the trends in the changing marketplace and how to
prepare for the new landscape of buying and selling virtual
inventory. The Digiday Programmatic Summit will take place on May
13-15 in Austin, TX. More details regarding the event can be found
at http://digiday.com/event/digidayprogrammaticsummit2015/.
To learn more about Rocket Fuel’s AI and Big Data-powered media
platform, the company recently published a whitepaper highlighting
the programmatic ad-buying process entitled, “What’s Under the Hood
of Programmatic?” which is available for free download at:
http://info.rocketfuel.com/Under-The-Hood-Whitepaper.html.
About Rocket Fuel
Rocket Fuel combines the science of artificial intelligence with
the scale of Big Data to improve the effectiveness of programmatic
marketing. Customers trust Rocket Fuel's Marketing That Learns®
platform to achieve brand, direct-response and revenue objectives
in diverse industries across North America, Latin America, Europe,
and APAC. With the acquisition of marketing technology firm [x+1]
in September 2014, Rocket Fuel now offers a complete digital
marketing hub for the world's most innovative, always-on marketers
and ad sellers. The hub includes data management, programmatic
media-buying, site optimization, and predictive analytics
capabilities that extend across paid and owned channels, and
personalize customer interactions. Rocket Fuel operates in more
than 20 offices worldwide and trades on the NASDAQ Global Select
Market under the ticker symbol "FUEL." For more information, please
visit http://www.rocketfuel.com or call 1-888-717-8873.
Rocket FuelKenya Hayes, 650-481-6178pr@rocketfuel.com
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