KNOXVILLE, Tenn., May 18, 2015 /PRNewswire/ -- Regal
Entertainment Group (NYSE: RGC), a leading motion picture exhibitor
owning and operating the largest theatre circuit in the United States, today announces a special
Tomorrowland pin giveaway exclusively for Regal Crown Club
members. The limited edition pin will be available starting
Friday, May 22, excluding midnight
shows, at all Regal locations playing Tomorrowland while
supplies last.
"Collecting and trading pins has been a longstanding Disney
tradition," said Ken Foreman, vice
president of film marketing at Regal Entertainment Group. "Through
our partnership with Walt Disney Studios Motion Pictures, we are
proud to continue the tradition with this limited edition
Tomorrowland pin available only to our loyal Regal Crown
Club members."
Starting Friday, May 22, Regal
guests who purchase a ticket to Tomorrowland and use their
Regal Crown Club card will receive one pin per transaction. The
collectible pin will be available at the box office upon purchase
while supplies last. Guests are encouraged to take a picture with
their Tomorrowland pin and post on Twitter, Facebook or
Instagram, while tagging @regalcinemas and using the #Tomorrowland
for a chance to win a $500 Regal gift
card.
"At Regal, we continue to look for ways to reward our most loyal
customers," said Kelly Hawkins, vice
president of loyalty marketing at Regal Entertainment Group.
"Through the Regal Crown Club, the number one theatre loyalty
program in the world, we are proud to offer these exclusive
opportunities to our members just by using their card when visiting
our theatres."
Tomorrowland stars George
Clooney (Gravity, Ocean's 11), Hugh Laurie (House, Blackadder)
and Britt Robertson (Scream
4, Life Unexpected) in an epic science fiction movie
from Walt Disney Studios Motion Pictures. Bound by a shared
destiny, a bright, optimistic teen bursting with scientific
curiosity and a former boy-genius inventor jaded by disillusionment
embark on a danger-filled mission to unearth the secrets of an
enigmatic place somewhere in time and space that exists in their
collective memory as Tomorrowland. What they must do there
changes the world—and them—forever. Featuring a screenplay by
Brad Bird and Lost writer and
co-creator Damon Lindelof, from a
story by Lindelof & Jeff Jensen
and Bird, Tomorrowland promises to take audiences on a
thrill ride of nonstop adventures through new dimensions that have
only been dreamed of.
Regal fans can access the Regal Crown Club by their card or
mobile device for easy access on-the go by downloading the Regal
Movies app. Users can program their favorite theatre, gather movie
information, select showtimes and purchase tickets. The Regal Crown
Club is the number one theatre loyalty program in the country,
allowing patrons to accumulate credits at the box office and
concession stand to earn free popcorn, soft drinks and
movies. Free membership is available at the theatre or
online. Moviegoers can also stay connected through Regal Cinemas'
Facebook page and Twitter account, @RegalMovies.
About Regal Entertainment Group:
Regal
Entertainment Group (NYSE: RGC) operates the largest and most
geographically diverse theatre circuit in the United States, consisting of 7,324 screens
in 569 theatres in 42 states along with Guam, Saipan, American Samoa and the District of Columbia as of April 30, 2015. The Company operates theatres in
46 of the top 50 U.S. designated market areas. We believe that the
size, reach and quality of the Company's theatre circuit not only
provide its patrons with a convenient and enjoyable movie-going
experience, but is also an exceptional platform to realize
economies of scale in theatre operations.
Additional information is available on the Company's website at
www.REGmovies.com.
Media Contact:
Richard
Grover
Vice President of Marketing & Communications
Regal Entertainment Group
Richard.Grover@regalcinemas.com
865-925-9539
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SOURCE Regal Entertainment Group