Philips Announces Unique New AgingWell Hub During White House Conference on Aging
July 13 2015 - 7:30AM
Business Wire
Collaborating with leaders like Georgetown’s Global Social
Enterprise Initiative, MIT AgeLab & MedStar Health, new
initiative to explore technology, services & solutions for
successfully aging well
Today during the White House Conference on Aging, Philips
announced the creation of the AgingWell Hub (AWH), a unique new
research center for open innovation that will examine and share
solutions for aging well. The initiative will identify new
technologies, products and services, as well as provide thought
leadership in collaboration with older adults, caregivers,
healthcare systems, payers, policy makers, corporate innovators,
entrepreneurs and academia. The AWH will also seek solutions
to improve technology adoption among older adults and make aging
well a reality for more people, by enabling them to better connect
with their communities and healthcare providers.
As part of the first phase of this initiative, Philips will
collaborate with industry and issue experts, including leaders with
a common interest in aging well such as American Architectural
Foundation (AAF), eHealth Initiative, the Global Social Enterprise
Initiative (GSEI) at Georgetown University’s McDonough School of
Business, Georgetown University Urban and Regional Planning
Program, Humana, MedStar Health, Merck, Respect a Caregiver’s Time
(ReAct), Smart Living 360, StreetScape USA, Westchester County’s
Department of Senior Programs and Services (New York) and The
Gary and Mary West Health Institute. AWH thought leaders and
experts will create a blueprint for a research hub, expected to be
based in Cambridge, Massachusetts. In addition, Philips is in
discussion with the MIT AgeLab to advise on the lab design and
research program.
“This rapidly growing segment of the population has critical
needs that are not being met,” said Kimberly O’Loughlin, Senior
Vice President and General Manager of Philips Home Monitoring. “By
bringing awareness, collaborating with industry leaders and
innovators, and creating an ongoing dialogue, we can help drive
solutions that allow older adults to remain independent, healthy
and socially engaged. Transforming the experience, improving
outcomes and lowering costs requires that we work together to drive
simplicity and interoperability. The AWH gives us a platform to
test and learn and innovate together.”
The Philips AgingWell Hub will have three key areas of
focus:
1.
Drive Open Innovation by creating
learning labs to accelerate transformation and improvements in the
aging journey. This would allow for open co-creation by engaging
older adults, caregivers, healthcare systems, payers, policy
makers, corporate innovators, entrepreneurs and academia. The goal
is to understand the true cost and performance of care and how it
can be improved with innovation and collaboration.
2.
Share Thought Leadership by
leveraging data, analytics and dialog to create and share insights
that foster transformation. These insights will allow healthcare
systems to be more proactive and preventative, enabling aging
adults to live at home for as long as possible. As part of this
commitment, AWH will share insights, as well as collaborate with
other industry leaders on how to improve the efficacy of care
delivery, solutions and services for living well.
3.
Promote Positive Image of Aging by
working with others to promote a positive image of senior care,
helping to tackle the “stigma” that can limit caregiving support
and seniors’ access to it. AWH would develop communications
materials and drive a positive and enabling image of aging and
older adults.
The AWH expands on the Philips Center for Health and Well-being
Aging Well Think Tank, as well as its work and research with GSEI,
which has examined the attitudes and behaviors among the aging
population and their caregivers regarding the adoption of
technology. Through this work, Philips and its collaborators have
found that a new approach is needed – a consumer-centric approach
that involves government, industry, healthcare systems, academic
institutions and nonprofit organizations as partners in the design
of new programs and smart technologies that will empower older
adults to thrive.
For more information on the AgingWell Hub, visit
www.agingwellhub.org.
About Royal Philips:
Royal Philips (NYSE:PHG, AEX:PHIA) is a diversified health and
well-being company, focused on improving people's lives through
meaningful innovation in the areas of Healthcare, Consumer
Lifestyle and Lighting. Headquartered in the Netherlands, Philips
posted 2014 sales of EUR 21.4 billion and employs approximately
108,000 employees with sales and services in more than 100
countries. The company is a leader in cardiac care, acute care and
home healthcare, energy-efficient lighting solutions and new
lighting applications, as well as male shaving and grooming and
oral healthcare. News from Philips is located at
www.philips.com/newscenter.
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Philips North AmericaSilvie Casanova,
1-978-659-7467silvie.casanova@philips.com
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