Sonny’s BBQ® Selects Complete PAR Solution For All 119 Restaurants
April 23 2015 - 7:30AM
Business Wire
PAR Technology Corporation (NYSE:PAR) announced today that
Sonny’s BBQ® has selected PAR’s Brink POS software, EverServ® POS
hardware terminals, tablets, and service solutions for their
restaurants. Sonny’s BBQ is the third largest barbecue restaurant
company in the country with 119 locations throughout the southeast.
Since 1968, Sonny’s has been perfecting the craft of BBQ, served in
the true spirit of Southern hospitality.
Joe Tenczar, CIO at Sonny’s BBQ, recently launched the ‘68
Refresh’ initiative aimed at complete technology disruption in all
of their restaurants. The foundation of the refresh program is
Sonny’s desire to deploy technology as a competitive advantage and
cloud-based POS software to streamline IT operations, reduce data
center footprint and take advantage of open architecture to rapidly
adopt new features and functionality. Customer engagement is
optimized by pairing the POS software with performance oriented
terminals and tablets optimized for the demanding environment. “I
had the opportunity when I joined Sonny’s to create what I saw as
the most innovative technology stack available today. We needed a
solution that was customer facing, customer engagement focused and
had loyalty built-in.” said Joe Tenczar. “We created a
comprehensive RFP with an exhaustive list of solution requirements
– PAR met them all, including their dedication to partnership and
supporting us through the deployment and beyond.”
“Sonny’s BBQ ’68 Refresh’ initiative has much in common with
PAR’s track record of designing and implementing game-changing
restaurant technology,” said Karen Sammon, President, ParTech, Inc.
“By selecting innovative products like PAR Brink Cloud POS and PAR
Tablets, Sonny’s BBQ will be able to realize new competitive
advantages and embrace new service models that will lead to better
customer experiences. It is bold moves like these that will help
Sonny’s BBQ further cement their position as a thought and market
leader in the restaurant space.”
Brink POS Software – Using the Cloud to Achieve Competitive
Advantage
“Brink was built from the customer’s perspective and then up –
it was refreshing,” added Tenczar. “The cloud-based SaaS
architecture not only allows the data center to be hosted off site
and minimize our footprint, but the open design is completely
future proof to allow for whatever upgrades come down the road. The
ability to add features/functionality to the platform quickly is
essential in our mission to be leaders in restaurant technology
innovation; a strategy we share with PAR.”
Sonny’s BBQ will deploy Brink software with Online/Mobile
Ordering, Loyalty and Kitchen Display System (KDS) modules on PAR
EverServ® 500 hardware terminals and PAR Tablet 8’s. “The Loyalty
and Online/Mobile Ordering features are part of the POS which allow
us to create a wide variety of reward programs and deploy them at
all points of guest interaction.”
PAR Tablet 8 – Enhancing Customer Engagement Through Mobile
POS
Tenczar also added, “Our stores operate in a full service model.
By providing our servers with mobile POS devices, our staff can
spend more time engaging with our guests and providing the best
customer experience possible.”
After rigorous performance and environmental testing, including
a drop down a cement stairwell, Sonny’s chose the PAR Tablet 8, a
mobile solution designed for hospitality and retail. The Tablet 8
was accessorized with PAR protective shields and shoulder straps to
further enhance survivability and portability.
About Sonny’s BBQ®
With 119 locations throughout the southeast, Sonny’s BBQ® is one
of the largest and most popular barbecue restaurant companies in
the country. Floyd “Sonny” Tillman and his wife, Lucille founded
Sonny’s BBQ in 1968 in Gainesville, Fla. in hopes of creating a
local BBQ joint for their community to enjoy. Forty-seven years
later, Sonny's BBQ continues to be just that. At Sonny’s it’s all
about Southern hospitality and having fun. It’s about being
passionate and constantly perfecting the craft of BBQ. It’s about
being trustworthy and dependable. It’s about making sure that when
people come in for our signature BBQ, they feel right at home, just
like they have since 1968. For more information and to find the
Sonny’s BBQ location closest to you, please visit:
www.sonnysbbq.com.
About PAR Technology Corporation
PAR Technology Corporation's stock is traded on the New York
Stock Exchange under the symbol PAR. PAR’s Hospitality segment has
been a leading provider of restaurant and retail technology for
more than 30 years. PAR offers technology solutions for the full
spectrum of restaurant operations, from large chain and independent
table service restaurants to international quick service chains.
PAR’s Hospitality business also markets hotel management systems
that provide a complete suite of powerful tools for guest
management, recreation management, and timeshare/condo management.
In addition, PAR provides the spa industry a leading management
application that was specifically designed to support the unique
needs of the resort spa and day spa markets, a rapidly growing
hospitality segment. Products from PAR also can be found in
retailers, cinemas, cruise lines, stadiums and food service
companies. PAR’s Government segment is a leader in providing
computer-based system design, engineering and technical services to
the Department of Defense and various federal agencies. Visit
www.partech.com for more information.
PAR Technology CorporationChristopher R. Byrnes, 315-738-0600
ext. 6226cbyrnes@partech.com
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