Citi Unveils New York Mets-Wrapped Citi Bikes – as Part of New Social Media Sweepstakes
July 01 2015 - 9:30AM
Business Wire
Citi Bike Sweepstakes to Award One Winner Each
Day from July 1st to July 29th
In celebration of its ongoing partnership with the New York
Mets, Citi today launched the Citi Bike® Sweepstakes, a social
media campaign centered on the new Mets-wrapped Citi Bikes, which
will be in market for the month of July. Every day, from July 1st
to July 29th, fans will have the opportunity to win special Citi
Perks and Mets-themed prizes, including game tickets and branded
backpacks and baseball hats. At the conclusion of the sweepstakes,
one participant will win the chance to throw out the first pitch at
Citi Field®.
Mets outfielder Curtis Granderson and Mrs. Met joined Citi’s
Head of Global Public Affairs Ed Skyler in Central Park today to
kick-off the month-long campaign. To enter the sweepstakes, fans
will need to take a photo of one of 50 Mets-wrapped bicycles that
are placed across Citi Bike stations in the city and share on
Twitter or Instagram using #CitiBikeSweepstakes. One winner will be
selected at random each day for the duration of the Citi Bike
Sweepstakes.
“We are thrilled to bring together two icons of New York – the
Mets and Citi Bike – for a unique and engaging initiative,” said
Skyler. “Summers are for baseball and a great time for bike riding.
The Citi Bike Sweepstakes campaign is an exciting way to reward
Mets fans for their loyalty and enthusiasm.”
“As a proud Citi Bike member, I am excited to join Citi to help
launch this new social media campaign,” said Granderson. “Citi and
I both share a commitment to giving back to the community, and this
program is a great way to engage Mets fans and provide them with an
opportunity to win some amazing prizes in the process.”
“Citi Bike is a convenient, healthy and fun way to get around
New York,” said Jay Walder, President & CEO of Motivate, the
operators of Citi Bike. “The Citi Bike sweepstakes campaign is a
great way to engage new audiences in bike share, and connects two
of my favorite things, Citi Bike and the Mets.”
The sweepstakes is a part of the new Citi Perks program, a
season-long program featuring special benefits and surprise
experiences for Mets fans and Citi cardholders. All season long,
Citi Perks has been providing fans with the opportunity to receive
exclusive deals like: discounted tickets, seat upgrades, free gifts
with purchase and much more.
For more information about the Citi Bike Sweepstakes, visit
Mets.com/CitiBikeSweepstakes.
No purchase necessary. Sweepstakes open to individuals, 18 or
older, who are legal residents of NY, NJ or CT or legal residents
of 50 U.S. and D.C. who are visiting NYC metro area during the
Promotion Period. Sweepstakes ends 11:59:59PM ET 7/29/15. See
Official Rules for complete details.
About Citi
Citi, the leading global bank, has approximately 200 million
customer accounts and does business in more than 160 countries and
jurisdictions. Citi provides consumers, corporations, governments
and institutions with a broad range of financial products and
services, including consumer banking and credit, corporate and
investment banking, securities brokerage, transaction services, and
wealth management.
Additional information may be found at www.citigroup.com |
Twitter: @Citi | YouTube: www.youtube.com/citi | Blog:
http://blog.citigroup.com | Facebook: www.facebook.com/citi |
LinkedIn: www.linkedin.com/company/citi
About the Citi Bike Program
The Citi Bike program is New York’s bike share system with 6,000
bikes at 332 stations in Manhattan below 59th Street and in the
Brooklyn neighborhoods of Brooklyn Heights, Bedford-Stuyvesant,
Williamsburg, Clinton Hill, Fort Greene and DUMBO, with stations
located every few blocks, and the program is expanding beginning
this year. Annual members receive an electronic key to undock a
bike from any station, allowing unlimited trips up to 45 minutes
without incurring any additional costs. Twenty-four-hour and
seven-day access passes are available for purchase at any Citi Bike
station and provide unlimited 30-minute trips. There have been over
18 million trips on Citi Bike since the program launched.
Additional information may be found at www.citibikenyc.com |
Twitter: @CitiBikeNYC | Facebook: www.facebooknyc.com/citibikenyc |
Instagram: @CitiBike
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version on businesswire.com: http://www.businesswire.com/news/home/20150701005814/en/
Media inquiries:CitiKamran Mumtaz,
212-559-4767kamran.mumtaz@citi.com
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