Perficient Digital to Address Value of Personalization in Healthcare During July Webinar with Kaiser Permanente
July 18 2017 - 12:59PM
Business Wire
Perficient, Inc. (NASDAQ: PRFT) (“Perficient”), the leading
digital transformation consulting firm serving Global 2000® and
other large enterprise customers throughout North America, today
announced its digital experience experts with Perficient Digital
will host a live webinar with Kaiser Permanente on Tuesday, July
25. The webinar will address how healthcare organizations can use
personalization tools to drive patient engagement and
retention.
The webinar, “Why Personalization is a Must in Healthcare,” will
feature Matt Spragins, director of personalization and digital
foundation at the Digital Experience Center at Kaiser Permanente.
Robert Sumner, principal consultant with Perficient Digital’s Adobe
practice, will lead the discussion.
Digital marketers know that personalized experiences can help
attract consumers and drive customer loyalty. But enterprises in
regulated industries such as healthcare have demonstrated
apprehension about personalizing the experiences of authenticated
users. Organizations that forge ahead are often uncertain where to
begin.
To underscore the importance of personalization in healthcare,
Spragins and Sumner will discuss:
- Engaging your membership community
through a personalized and connected experience
- Driving better outcomes and improving
healthcare’s value
- Employing Adobe Experience Cloud
solutions to advance goals including improved member onboarding and
new services engagement
“As the industry moves toward a more consumer-centric model,
healthcare payers and providers must find ways to engage with
members on an individual level,” Sumner said. “Perficient is
working closely with Kaiser Permanente to improve the customer
experience. This webinar will describe how Kaiser and other
organizations are applying and benefitting from personalization to
drive member engagement and retention.”
The webinar will be at 1 p.m. Central time, and attendance is
free. Register here for instructions on how to access the live
webinar.
Perficient Digital comprises more than 350 digital and brand
strategists, designers, marketers, data analysts, and developers
who blend the strategic imagination of a digital agency with deep
technical knowledge of the healthcare industry within Perficient’s
established consultancy to deliver exceptional customer experiences
that empower users to take control of their health.
About Perficient
Perficient is the leading digital transformation consulting firm
serving Global 2000® and enterprise customers throughout North
America. With unparalleled information technology, management
consulting, and creative capabilities, Perficient and its
Perficient Digital agency deliver vision, execution, and value with
outstanding digital experience, business optimization, and industry
solutions. Our work enables clients to improve productivity and
competitiveness; grow and strengthen relationships with customers,
suppliers, and partners; and reduce costs. Perficient's
professionals serve clients from a network of offices across North
America and offshore locations in India and China. Traded on the
Nasdaq Global Select Market, Perficient is a member of the Russell
2000 index and the S&P SmallCap 600 index. Perficient is an
award-winning Platinum Level IBM business partner, a Microsoft
National Service Provider and Gold Certified Partner, an Oracle
Platinum Partner, an Adobe Premier Partner, and a Platinum
Salesforce Consulting Partner. For more information, visit
www.perficient.com.
Safe Harbor Statement
Some of the statements contained in this news release that are
not purely historical statements discuss future expectations or
state other forward-looking information related to financial
results and business outlook for 2017. Those statements are subject
to known and unknown risks, uncertainties, and other factors that
could cause the actual results to differ materially from those
contemplated by the statements. The forward-looking information is
based on management’s current intent, belief, expectations,
estimates, and projections regarding our company and our industry.
You should be aware that those statements only reflect our
predictions. Actual events or results may differ substantially.
Important factors that could cause our actual results to be
materially different from the forward-looking statements include
(but are not limited to) those disclosed under the heading “Risk
Factors” in our annual report on Form 10-K for the year ended
December 31, 2016.
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version on businesswire.com: http://www.businesswire.com/news/home/20170718006195/en/
Perficient, Inc.David Sheets,
314-529-3577david.sheets@perficient.com
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