Mirada PLC Full Commercial Rollout of Mirada's Iris Solution (8888B)
June 22 2016 - 2:00AM
UK Regulatory
TIDMMIRA
RNS Number : 8888B
Mirada PLC
22 June 2016
22 June 2016
Mirada plc
("Mirada" or the "Company")
Mirada announces largest ever rollout of its IRIS Multiscreen
Solution ("Iris")
Full Commercial Rollout of Mirada's Iris Solution with Tier 1
Operator izzi Telecom
and
Launch of Extensive Marketing Campaign by izzi Telecom to
Accelerate the Iris Rollout
Mirada plc (AIM: MIRA), one of the leading providers of
integrated software solutions for Digital TV Operators and
Broadcasters, is delighted to announce the full commercial rollout
of its Iris Multiscreen Solution software ("Iris") for izzi Telecom
("izzi"), one of the largest telecommunications providers in
Mexico. The rollout will be accompanied by an extensive marketing
campaign by izzi Telecom and will be available for subscribers
through izzi's distribution channels in Mexico from 4 July 2016.
This full commercial rollout relates to the major contract win
announced on 19 May 2014.
The rollout of the Iris platform across izzi's networks is
Mirada's largest deployment to date. The platform will now be made
available across all of izzi's five cable networks throughout the
Mexican territory. This full commercial rollout follows the first
rollout announced on 17 February 2015 across izzi Telecom's
Cablevisión Monterrey network, and is the first time izzi will
provide a unified offering across all five of its networks in
Mexico, having previously run them separately.
In addition, izzi will start an extensive, large-scale marketing
campaign to accompany the launch in order to optimise and
accelerate take-up of the new offering. izzi will now be able to
offer its new Pay TV offering, which includes the full Iris product
suite, to its subscriber base.
The new offering incorporates Mirada's TV Everywhere solution
which provides an integrated cable TV (Digital Video Broadcasting,
"DVB") and Over-the-Top ("OTT") TV solution. Mirada's Iris TV
Everywhere solution enables content to be viewed across set-top
boxes, smartphones and tablets, with all of them working seamlessly
through Mirada's state-of-the-art Inspire user interface customised
in conjunction with izzi. New or upgrading subscribers will benefit
from features such as multi-screen viewing, the ability to pause
viewing on one device and resume viewing on another, as well as
access to more content and on-demand TV.
Jose Luis Vazquez, CEO of Mirada plc, commented: "Today's full
commercial rollout is a defining moment in the history of Mirada.
This is our largest commercial rollout by a significant margin and
one of the largest in our industry in Latin America. As well as
leading to an expected significant amount of subscriber-based
licence fee revenues going forward, the commercial launch of our
solution provides an excellent reference case for Mirada.
"This clearly demonstrates our ability to successfully manage
and deliver a substantial nationwide solution encompassing several
million subscribers. It also provides awareness of the market
leading quality and advanced capabilities of our solution. We are
confident that other operators will be monitoring the success of
this rollout and that ultimately this will open up more major
contract opportunities in the future."
Enquiries:
Mirada plc +44 (0) 203 751 0320
José Luis Vázquez, investors@mirada.tv
Chief Executive Officer
Newgate Communications +44 (0) 207 653 9850
Bob Huxford mirada@newgatecomms.com
Robyn McConnachie
Ed Treadwell
Allenby Capital Limited
(Nomad and Broker)
Jeremy Porter / Alex Brearley
/ Liz Kirchner (Corporate
Finance)
Graham Bell / Katie Goad
(Equity Sales) +44 (0) 203 328 5656
About Mirada
Mirada creates and manages products and services for digital TV
operators and broadcasters. With over 15 years of experience, the
Company focuses on the future of Digital TV - Multiscreen
cross-platform navigation - anytime, anywhere. It offers a complete
suite of end-to-end modular products for set-top boxes, PC,
smartphones and tablets, all with innovative state-of-the-art user
interface designs.
Mirada's products and solutions have been deployed by some of
the biggest names in digital media and broadcasting including
Televisa, Telefonica, Sky, Virgin Media, BBC, ITV and France
Telecom. Headquartered in London, Mirada has commercial offices
across Europe and Latin America and operates development centres in
the UK and Spain. For more information, visit www.mirada.tv.
About izzi Telecom
izzi forms part of Televisa Group, the largest media company by
market capitalisation in the Spanish-speaking world and a major
participant in the international entertainment business. Televisa
operates four broadcast channels in Mexico City, produces and
distributes 25 pay-TV brands in Mexico and the rest of the world
and exports its programmes and formats to the U.S. and to networks
in over 50 countries. Out of the total number of over 17 million
Mexican Pay TV subscribers, Televisa serves more than 10 million
through its cable, satellite and OTT services.
Technical Glossary
Over-the-top (OTT): delivery of TV content via the Internet,
without requiring users to subscribe to a traditional cable or
satellite pay-TV service. Traditional Pay TV Operators incorporate
OTT services into their comercial offering in order to compete with
pure OTT services such as Netflix, Hulu or Amazon Prime Video.
This information is provided by RNS
The company news service from the London Stock Exchange
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