OAKVILLE, Ontario and
REDMOND, Washington, May 16, 2017 /PRNewswire/ --
Indegene, a global healthcare solutions provider, and Microsoft
Corp. (NASDAQ: 'MSFT') are collaborating to deliver the
next-generation of commercial cloud applications to life sciences.
Microsoft Dynamics 365 for Sales will combine with the Indegene
Omnipresence platform to create a modern, mobile, multichannel CRM
solution specifically for sales and medical representatives to
better engage healthcare practitioners. The solution will help
simplify digital content development and management as well as
provide in-line analytics and optimization to support the
representatives and improve the customer experience.
Indegene and Microsoft will focus on addressing the specific
challenges faced by life science manufacturers. The global
healthcare marketplace demands purpose built tools that can help
engage stakeholders across all channels, proactively deliver unique
insights for healthcare providers and reps, and drive positive
business outcomes. This new strategic alliance will enable
technology integrations that can offer a comprehensive, highly
innovative commercial cloud for life sciences frontline
professionals.
Just some of the planned advancements include a conversational
CRM interface using voice recognition technology and true
mobile-first CRM functionality acting as a launch pad for the reps'
daily activities. Omnipresence will also tear down the barriers of
content creation by offering content authoring, approval and
distribution tools designed specifically for life sciences.
Finally, robust analytics, complete with machine learning, will be
built directly into everyday tasks and workflows, creating
seamless, data-driven recommendations with predictive and
prescriptive insights. Omnipresence customers will be able to
deliver consistent and relevant customer experiences across all
touch points, while giving their frontline teams the tools they
need to engage and connect with their healthcare provider
customers.
"We are excited to combine Indegene's Omnipresence solution and
extensive life sciences expertise with our Dynamics 365 customer
engagement platform," said Jujhar
Singh, Corporate Vice President, Microsoft Dynamics 365.
"This potent combination will give life sciences organizations and
their sales, medical and support teams the very best in platform,
productivity and engagement processes built into an
industry-focused application designed to meet their unique
needs."
Availability of the solution is expected by July 2017, with global deployments to follow. The
Indegene Omnipresence for life sciences cloud will be deployable as
a complete solution or individual modules, to fit an organization's
unique needs today and grow with them as their needs evolve.
"Together with Microsoft, we are building the new global
standard for life sciences commercial clouds," said Sanjay Virmani, EVP of Indegene. "Current
enterprise commercial cloud solutions for life sciences are not
keeping up with the needs of healthcare professionals and industry
reps, yet they continue to charge high subscription fees. In this
rapidly evolving industry, it is important to be able to analyze
key markers-such as utilization rates by reps, depth of responses
by HCPs and the overall return on investment-to deliver a high
quality of care and service while keeping costs down. Our joint
customers will benefit from a solution built with improved business
outcomes in mind."
To learn more about Indegene Omnipresence,
visit http://omnipresence.indegene.com/ or contact sales
at Omnipresence@indegene.com.
About Indegene:
Indegene enables global healthcare organizations to address
complex challenges by seamlessly integrating analytics, technology,
operations and medical expertise and drive better health and
business outcomes. Indegene's IP-based solutions help clients drive
revenues and productivity by making transformational leaps in
digitalization of customer engagement, health reform, healthcare
cost reduction, and health outcomes improvement.
About Microsoft:
Microsoft (NASDAQ 'MSFT' @microsoft) is the leading platform and
productivity company for the mobile-first, cloud-first world, and
its mission is to empower every person and every organization on
the planet to achieve more.
For more information, press only:
Kent Potts
Indegene
Kent.Potts@indegene.com
Microsoft Media Relations
WE Communications for Microsoft
+1(425)638-7777
rrt@we-worldwide.com
SOURCE Indegene